YouTube’s ‘Hero, Hub, Help’ Content Planning Framework for Brands: What exactly is video content strategy? On YouTube, it involves the research, development, planning, creation, delivery, and management of your video content.
YouTube Marketing Blog
Category: YouTube for Brands
The thumbnail is the first impression a YouTube user gets of your video. And it helps determine whether a user wants to watch your video -- or not. This article explains the current YouTube thumbnail trends in 2018 and what is todays' most important success factor for YouTube thumbnail design.
YouTube channels of well-known companies can appear like a video content graveyard - disorganised, under-utilised, and even embarrassing - filled with content that they wouldn’t even consider sharing on other platforms. Why is this happening, and what are the key mistakes companies are making on YouTube?
What makes a YouTube brand account special? We explain the benefits of a YouTube brand account and how to move your YouTube channel to a Brand Account.
With this YouTube case study you learn how Samsung could grow their video views and watch time without the use of any paid media. The brand wanted to organically reach audiences searching on YouTube and Google and increased organic Views by 8X.
There are 6 easy steps for the creation of your YouTube brand channel. A branded channel is a way to connect with fans, audiences and customers. It represents you as a brand and gives you the opportunity to create a tie between your product or service and your audience.