YouTube Marketing Blog

Category: YouTube SEO

YouTube Thumbnail Design: How to Get Your Thumbnail Clicked

The thumbnail is the first impression a YouTube user gets of your video. And it helps determine whether a user wants to watch your video -- or not. This article explains the current YouTube thumbnail trends in 2018 and what is todays' most important success factor for YouTube thumbnail design.
Matthias Funk

What Happened to the YouTube Keyword Tool?

In 2009, YouTube introduced the official YouTube keyword tool. The site helped YouTube channel managers to get videos discovered on the platform’s search engine. The tool was the only resource using search volume data directly from YouTube. Read more on the evolution of the YouTube Keyword Tool and why Google shut it down.
Audrey Opdycke-Barnes

YouTube Case Study – Samsung

With this YouTube case study you learn how Samsung could grow their video views and watch time without the use of any paid media. The brand wanted to organically reach audiences searching on YouTube and Google and increased organic Views by 8X.
Matthias Funk

YouTube Channel Analysis

Most YouTube channel owners upload their videos to YouTube without caring much about metadata and video SEO. While big brands often use social media management tools like Sprinklr, Falcon.io or Buffer – they rarely use these platforms to upload or optimize their YouTube videos.
Matthias Funk

8 YouTube Keyword Tool Alternatives in Review

Since Google has shunted its own official YouTube keyword tool in 2014 there’s a lot of guessing about finding the best tags for YouTube videos. But finding the right keywords are crucial to getting more views for your videos. There’s a bunch of Youtube Keyword Tools out there. This review wants to help...
Matthias Funk