Leading Armed Forces on YouTube

Armed Forces on YouTube are trying to recruit potential soldiers and workers as well as to inform on military news. They do so with interviews, educational content and exercise videos.

Rank

Channel Name

Country

Total
April 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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ISPR Official
by
Pakistan Armed Forces
Pakistan
5150000
+
1.0
%
(
50000
)
April (2022)
21746518
+
1.9
%
0
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Brazilian Army
by
Brazilian Armed Forces
Brazil
1030000
+
1.0
%
(
10000
)
April (2022)
1785943
+
1.9
%
0
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Минобороны России
by
Russian Ministry of Defence
Russian Federation
1030000
+
1.0
%
(
10000
)
April (2022)
4605518
+
1.3
%
0
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Ukrainian military TV
by
Armed Forces of Ukraine
Ukraine
722000
+
2.7
%
(
19000
)
April (2022)
14527067
+
4.5
%
0
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Bundeswehr
by
Bundeswehr
Germany
682000
+
1.5
%
(
10000
)
April (2022)
6069426
+
1.6
%
0
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وزارة الدفاع المصرية
by
Egyptian Ministry of Defense
Egypt
679000
+
0.3
%
(
2000
)
April (2022)
924245
+
0.5
%
0
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국방TV
by
Korean Armed Forces
Korea South
613000
+
0.8
%
(
5000
)
April (2022)
5303892
+
0.9
%
0
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ADGPI-INDIAN ARMY
by
Indian Armed Forces
India
600000
+
0.2
%
(
1000
)
April (2022)
140795
+
0.3
%
0
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Bundeswehr Exclusive
by
Bundeswehr
Germany
496000
+
0.0
%
(
0
)
April (2022)
603458
+
0.3
%
0
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Marines
by
U.S. Armed Forces
United States
371000
+
0.3
%
(
1000
)
April (2022)
321869
+
0.3
%
0
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The United States Army Field Band
by
U.S. Armed Forces
United States
298000
+
0.7
%
(
2000
)
April (2022)
785149
+
0.9
%
0
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Royal Australian Air Force
by
Australian Armed Forces
Australia
291000
+
1.4
%
(
4000
)
April (2022)
892637
+
0.9
%
0
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防衛省 海上自衛隊 公式チャンネル
by
Japanese Armed Forces
Japan
285000
+
1.1
%
(
3000
)
April (2022)
912046
+
1.2
%
0
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Indian Navy
by
Indian Armed Forces
India
280000
+
0.4
%
(
1000
)
April (2022)
146165
+
0.6
%
0
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U.S. Navy
by
U.S. Armed Forces
United States
274000
+
0.4
%
(
1000
)
April (2022)
241924
+
0.2
%
0
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陸上自衛隊 広報チャンネル
by
Japanese Armed Forces
Japan
247000
+
0.8
%
(
2000
)
April (2022)
664147
+
0.9
%
0
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US Army
by
U.S. Armed Forces
United States
238000
+
2.1
%
(
5000
)
April (2022)
1257496
+
3.9
%
0
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Israel Defense Forces
by
Israel Defense Forces
Israel
219000
+
0.5
%
(
1000
)
April (2022)
114600
+
0.1
%
0
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türk silahli kuvvetleri
by
Turkish Armed Forces
Turkey
211000
+
1.0
%
(
2000
)
April (2022)
370794
+
1.1
%
0
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Türk Silahlı Kuvvetleri
by
Turkey
211000
+
1.0
%
(
2000
)
April (2022)
370794
+
1.1
%
0
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Ministère des Armées
by
Government of France
France
209000
+
0.5
%
(
1000
)
April (2022)
288338
+
0.5
%
0
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Fuerzas Militares de Colombia
by
Colombian Armed Forces
Colombia
197000
+
0.5
%
(
1000
)
April (2022)
135943
+
0.3
%
0
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Légion étrangère
by
French Armed Forces
France
188000
+
0.5
%
(
1000
)
April (2022)
300145
+
1.3
%
0
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Armée de Terre
by
French Armed Forces
France
184000
+
0.6
%
(
1000
)
April (2022)
605758
+
1.3
%
0
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Spanish Air Force
by
Spanish Armed Forces
Spain
180000
+
0.6
%
(
1000
)
April (2022)
316514
+
0.7
%
0
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British Army
by
U.S. Armed Forces
United Kingdom
175000
+
1.2
%
(
2000
)
April (2022)
428776
+
0.8
%
0
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America's Navy
by
U.S. Armed Forces
United States
152000
+
0.0
%
(
0
)
April (2022)
24316790
+
20.4
%
0
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航空自衛隊チャンネル (JASDF Official Channel)
by
Japanese Armed Forces
Japan
148000
+
0.7
%
(
1000
)
April (2022)
106261
+
0.7
%
0
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Royal Marines
by
British Armed Forces
United Kingdom
136000
+
0.0
%
(
0
)
April (2022)
264431
+
0.9
%
0
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Marine Corps Recruiting
by
United States
135000
+
0.8
%
(
1000
)
April (2022)
184925
+
0.6
%
0
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Republic of Korea Air Force
by
Korean Armed Forces
Korea South
134000
+
0.8
%
(
1000
)
April (2022)
1028497
+
1.5
%
0
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National Guard
by
U.S. Armed Forces
United States
127000
+
0.0
%
(
0
)
April (2022)
439316
+
0.8
%
0
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Ejército Argentino
by
Armed Forces of the Argentine Republic
Argentina
124000
+
0.8
%
(
1000
)
April (2022)
145034
+
0.9
%
0
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Ejército Nacional de Colombia
by
Colombian Armed Forces
Colombia
118000
+
0.0
%
(
0
)
April (2022)
78890
+
0.3
%
0
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U.S. NAVY SEAL AND SWCC OFFICIAL CHANNEL
by
U.S. Armed Forces
United States
117000
+
0.0
%
(
0
)
April (2022)
80970
+
0.4
%
0
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YPG Press Office
by
People's Defense Units
Syria
106000
+
0.0
%
(
0
)
April (2022)
18495
+
0.1
%
0
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CHASSE EMBARQUEE
by
French Armed Forces
France
104000
+
1.0
%
(
1000
)
April (2022)
80818
+
0.4
%
0
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United States Air Force
by
U.S. Armed Forces
United States
103000
+
1.0
%
(
1000
)
April (2022)
17387
+
0.2
%
0
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Försvarsmakten
by
Swedish Armed Forces
Sweden
94900
+
2.4
%
(
2200
)
April (2022)
558201
+
1.5
%
0
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Werken bij Defensie
by
Dutch Armed Forces
Netherlands
89800
+
0.7
%
(
600
)
April (2022)
575037
+
0.7
%
0
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ROK Ministry of National Defense
by
Korean Armed Forces
Korea South
83500
+
1.3
%
(
1100
)
April (2022)
363356
+
0.8
%
0
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Recrutement armée de Terre
by
French Armed Forces
France
81200
+
0.6
%
(
500
)
April (2022)
109481
+
0.2
%
0
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Army Jobs
by
British Armed Forces
United Kingdom
72300
+
0.3
%
(
200
)
April (2022)
60731
+
0.5
%
0
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Puolustusvoimat - Försvarsmakten - The Finnish Defence Forces
by
Finnish Defence Forces
Finland
71500
+
0.8
%
(
600
)
April (2022)
313023
+
0.8
%
0
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צה״ל - צבא ההגנה לישראל
by
Israel Defense Forces
Israel
68300
+
0.9
%
(
600
)
April (2022)
444894
+
1.4
%
0
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Österreichs Bundesheer
by
Austrian Armed Forces
Austria
65900
+
10.2
%
(
6100
)
April (2022)
1323623
+
6.4
%
0
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Armée française - Opérations militaires
by
French Armed Forces
France
62500
+
0.3
%
(
200
)
April (2022)
48069
+
0.3
%
0
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Ejército de Tierra español
by
Spanish Armed Forces
Spain
61700
+
1.8
%
(
1100
)
April (2022)
312050
+
1.9
%
0
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Armée de l'Air et de l'Espace
by
French Armed Forces
France
57900
+
0.7
%
(
400
)
April (2022)
152901
+
0.5
%
0
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Royal Air Force
by
U.S. Armed Forces
United Kingdom
54500
+
0.6
%
(
300
)
April (2022)
84274
+
0.8
%
0
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Royal Navy
by
British Armed Forces
United Kingdom
53100
+
0.6
%
(
300
)
April (2022)
60262
+
0.6
%
0
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Portuguese Armed Forces
by
Portuguese Armed Forces
Portugal
49300
+
0.4
%
(
200
)
April (2022)
89279
+
1.0
%
0
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Canadian Armed Forces
by
Canadian Armed Forces
Canada
48200
+
0.4
%
(
200
)
April (2022)
37781
+
0.1
%
0
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대한민국해군 R.O.K. Navy
by
Korean Armed Forces
Korea South
45400
+
2.0
%
(
900
)
April (2022)
376716
+
3.9
%
0
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U.S. Coast Guard
by
U.S. Armed Forces
United States
43000
+
0.5
%
(
200
)
April (2022)
57375
+
0.2
%
0
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Fuerza Aérea Colombiana
by
Colombian Armed Forces
Colombia
39600
+
0.8
%
(
300
)
April (2022)
31424
+
0.8
%
0
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Armada de Chile
by
Chilean Armed Forces
Chile
36200
+
0.8
%
(
300
)
April (2022)
3875575
+
43.0
%
0
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Maldives National Defence Force
by
Maldives National Defence Force
Maldives
35000
+
1.2
%
(
400
)
April (2022)
401130
+
1.9
%
0
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Wojsko Polskie
by
Polish Armed Forces
Poland
31000
+
3.7
%
(
1100
)
April (2022)
214415
+
3.5
%
0
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Marine Nationale
by
French Armed Forces
France
30700
+
1.0
%
(
300
)
April (2022)
48157
+
1.1
%
0
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Canadian Army
by
Canadian Armed Forces
Canada
30700
+
0.3
%
(
100
)
April (2022)
21935
+
2.6
%
0
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방위사업청
by
Korean Armed Forces
Korea South
30700
+
7.3
%
(
2100
)
April (2022)
760726
+
7.8
%
0
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Australian Army
by
Australian Armed Forces
Australia
27200
+
0.4
%
(
100
)
April (2022)
27446
+
0.7
%
0
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Forsvaret
by
Norwegian Armed Forces
Norway
25600
+
0.8
%
(
200
)
April (2022)
113684
+
0.7
%
0
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tvarmycz
by
Armed Forces of the Czech Republic
Czech Republic
25000
+
0.4
%
(
100
)
April (2022)
94942
+
0.7
%
0
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Israeli Air Force
by
Israel Defense Forces
Israel
24300
+
0.4
%
(
100
)
April (2022)
38448
+
0.5
%
0
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Schweizer Armee
by
Swiss Armed Forces
Switzerland
23300
+
0.4
%
(
100
)
April (2022)
31388
+
0.5
%
0
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Armada Española
by
Spanish Armed Forces
Spain
22000
+
0.9
%
(
200
)
April (2022)
41105
+
1.1
%
0
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Ministry of National Defence of the Republic of Poland
by
Polish Armed Forces
Poland
21800
+
1.9
%
(
400
)
April (2022)
128179
+
1.2
%
0
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Óglaigh na hÉireann / Irish Defence Forces
by
Irish Defence Forces
Ireland (Republic)
21700
+
0.5
%
(
100
)
April (2022)
25727
+
0.2
%
0
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Министарство одбране и Војска Србије
by
Serbia
21400
+
1.4
%
(
300
)
April (2022)
243497
+
1.5
%
0
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대한민국 해병대
by
Korean Armed Forces
Korea South
20100
+
0.5
%
(
100
)
April (2022)
47124
+
0.6
%
0
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Armada de Colombia
by
Colombian Armed Forces
Colombia
19500
+
1.0
%
(
200
)
April (2022)
25029
+
0.8
%
0
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NZ Defence Force
by
New Zealand Defence Force
New Zealand
19000
+
0.5
%
(
100
)
April (2022)
41692
+
0.3
%
0
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Royal Australian Navy
by
Australian Armed Forces
Australia
18900
+
1.1
%
(
200
)
April (2022)
84450
+
1.5
%
0
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Koninklijke Landmacht
by
Dutch Armed Forces
Netherlands
18400
+
1.1
%
(
200
)
April (2022)
112955
+
3.3
%
0
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Fuerzas de Defensa de Israel
by
Israel Defense Forces
Israel
13700
+
0.7
%
(
100
)
April (2022)
4678
+
0.2
%
0
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Être Marin
by
French Armed Forces
France
13200
+
0.8
%
(
100
)
April (2022)
411419
+
-1.3
%
0
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MORH Ministarstvo obrane Republike Hrvatske
by
Croatia
12500
+
0.0
%
(
0
)
April (2022)
47047
+
0.5
%
0
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OurSingaporeArmy
by
Singapore Armed Forces
Singapore
11800
+
1.7
%
(
200
)
April (2022)
109983
+
1.3
%
0
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Singapore Civil Defence Force
by
Singapore Armed Forces
Singapore
9860
+
0.6
%
(
60
)
April (2022)
23483
+
0.2
%
0
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Tsahal - Armée de Défense d'Israël
by
Israel Defense Forces
Israel
9440
+
0.8
%
(
70
)
April (2022)
10679
+
0.3
%
0
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U.S. Army Europe and Africa
by
U.S. Armed Forces
Germany
9070
+
0.6
%
(
50
)
April (2022)
17523
+
0.7
%
0
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Forces armées canadiennes
by
Canadian Armed Forces
Canada
8720
+
0.5
%
(
40
)
April (2022)
5361
+
0.1
%
0
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Koninklijke Marine
by
Dutch Armed Forces
Netherlands
8640
+
0.6
%
(
50
)
April (2022)
9277
+
0.6
%
0
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Israeli Navy
by
Israel Defense Forces
Israel
8400
+
0.6
%
(
50
)
April (2022)
13410
+
0.7
%
0
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Royal Canadian Navy / Marine Royale Canadienne
by
Canadian Armed Forces
Canada
7230
+
0.8
%
(
60
)
April (2022)
14501
+
1.3
%
0
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Space Operations Command
by
U.S. Armed Forces
United States
6010
+
0.2
%
(
10
)
April (2022)
1185
+
0.2
%
0
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Koninklijke Luchtmacht
by
Dutch Armed Forces
Netherlands
3930
+
1.0
%
(
40
)
April (2022)
3329
+
0.8
%
0
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Armed Forces of Malta
by
Armed Forces of Malta
Malta
1890
+
0.5
%
(
10
)
April (2022)
2041
+
0.3
%
0
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afneurope
by
U.S. Armed Forces
United States
1790
+
0.6
%
(
10
)
April (2022)
686
+
0.1
%
0
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Eighth Army
by
U.S. Armed Forces
United States
1030
+
2.0
%
(
20
)
April (2022)
3745
+
2.9
%
0
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Цахал – Армия обороны Израиля
by
Israel Defense Forces
Israel
933
+
3.5
%
(
32
)
April (2022)
2108
+
3.3
%
0
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Cyber Security Agency of Singapore
by
Singapore Armed Forces
Singapore
385
+
6.3
%
(
23
)
April (2022)
2177
+
0.1
%

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Armed Forces across the globe are appearing in Google and YouTube searches and subscribers are raving about their Armed Forces channels. A YouTube channel is a fantastic marketing tool for your Armed Forces to reach their audience. Indeed, what better way to tell a story than through video? This media allows you more than any other to build an immersive universe for the Internet user, to create a link between him and your Armed Forces, while making your story and your message known in a creative and more subtle way than a simple image, for example. In addition to the entertaining aspect, the strength of video lies in its ability to convey a consistent message in a short time, because if a picture is worth 1000 words, a video can be worth millions as YouTube now counts 1,3 billion users!

YouTube Marketing by Armed Forces

Armed Forces on YouTube are trying to reach their audiences in order to inform them about what they are doing, but also to recruit potential soldiers and workers. To do so, they are uploading videos to captivate their audience, but also to tell them what it is really like to work for the army and why they should join the Armed Forces. Social media marketers who work for the Armed Forces must realize that YouTube has become the second-biggest search engine in the world after Google (which happens to own YouTube). So when someone wants to know more about joining the army, having videos with quality and entertaining content is a fantastic way to get those people interested.

YouTube and Video Marketing Trends of Armed Forces

Armed forces with successful YouTube channels, such as the Royal Australian Air Force, have started a series of trends in videos. When visiting their YouTube channel, the audience can watch exercise videos of the latest army planes, videos that have been recorded from the inside of a  jet cockpit to feel like you are the one flying the plane! The Bundeswehr has a growing community of over 650 000 subscribers who await their weekly videos. Again, this YouTube channel shows videos of different army planes and machinery, recordings of different operations but also historical videos, which show what this particular force used to look like in the past. A great way to interact with people who are interested in history and aviation, for example. Finally, people are able to have an insight into the life of a soldier with interview videos of different members of the Armed Forces, which can act as recruitment videos.

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Frequently Asked Question
What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

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