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Best Formula 1 Teams on YouTube

Formula 1 teams become media businesses in their own right. The way they make money is changing from a typical sponsorship model towards one more focused on content creation and distribution. YouTube provides F1 teams access to 95% of the world's population. That way it is the go-to platform to reach fans across the globe and offer sponsors video marketing packages that help teams to monetize.

Rank

Channel Name

Country

May 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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Oracle Red Bull Racing
by
Red Bull GmbH
United Kingdom
1300000
+
2.4
%
(
30000
)
Views (May 2022)
5523697
+
2.2
%

Channel Name: Oracle Red Bull Racing

Country: United Kingdom

Subscribers: 1300000

Views: 2.24

Content Score: 144

0
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Ferrari
by
Exor N.V.
Italy
1110000
+
1.8
%
(
20000
)
Views (May 2022)
2997353
+
2.4
%

Channel Name: Ferrari

Country: Italy

Subscribers: 1110000

Views: 2.44

Content Score: 192

0
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Mercedes-AMG Petronas Formula One Team
by
Mercedes-Benz Group
Germany
970000
+
1.6
%
(
15000
)
Views (May 2022)
3331160
+
1.5
%

Channel Name: Mercedes-AMG Petronas Formula One Team

Country: Germany

Subscribers: 970000

Views: 1.53

Content Score: 192

0
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McLaren
by
McLaren
United Kingdom
915000
+
1.7
%
(
15000
)
Views (May 2022)
3488915
+
2.6
%

Channel Name: McLaren

Country: United Kingdom

Subscribers: 915000

Views: 2.63

Content Score: 192

0
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Scuderia AlphaTauri
by
Red Bull GmbH
Italy
276000
+
2.2
%
(
6000
)
Views (May 2022)
597054
+
2.1
%

Channel Name: Scuderia AlphaTauri

Country: Italy

Subscribers: 276000

Views: 2.1

Content Score: 192

0
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Aston Martin Cognizant Formula One Team
by
Aston Martin Lagonda Global Holdings PLC
United Kingdom
220000
+
0.5
%
(
1000
)
Views (May 2022)
155747
+
1.1
%

Channel Name: Aston Martin Cognizant Formula One Team

Country: United Kingdom

Subscribers: 220000

Views: 1.11

Content Score: 256

0
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Williams Racing
by
Williams Grand Prix Engineering Ltd.
United Kingdom
184000
+
1.1
%
(
2000
)
Views (May 2022)
467761
+
1.7
%

Channel Name: Williams Racing

Country: United Kingdom

Subscribers: 184000

Views: 1.72

Content Score: 144

0
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Sauber Motorsport
by
Sauber Motorsport AG
Switzerland
114000
+
0.0
%
(
0
)
Views (May 2022)
26114
+
0.2
%

Channel Name: Sauber Motorsport

Country: Switzerland

Subscribers: 114000

Views: 0.2

Content Score: 192

0
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Haas F1 Team
by
Haas Automation
United States
88200
+
1.5
%
(
1300
)
Views (May 2022)
43841
+
1.3
%

Channel Name: Haas F1 Team

Country: United States

Subscribers: 88200

Views: 1.32

Content Score: 192

0
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Honda Racing F1
by
Honda Motor Company
Japan
43500
+
-0.2
%
(
100
)
Views (May 2022)
26171
+
0.6
%

Channel Name: Honda Racing F1

Country: Japan

Subscribers: 43500

Views: 0.6

Content Score: 192

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Frequently Asked Question

What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

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