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Agricultural Machinery on YouTube

Farmers need to trust the agricultural machinery brands they choose. Videos can help buyers make purchase decisions or increase brand loyalty with educational content, updates on latest machines as well as agricultural news. YouTube marketing is crucial as 2/3 of buyers say online video has given them ideas and inspiration for their purchase.

Rank

Channel Name

Country

July 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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John Deere
by
John Deere
United States
277000
+
1.1
%
(
3000
)
Views (July 2022)
734497
+
1.2
%

Channel Name: John Deere

Country: United States

Subscribers: 277000

Views: 1.16

Content Score: 81

0
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New Holland Agriculture
by
CNH INDUSTRIAL
Netherlands
138000
+
0.7
%
(
1000
)
Views (July 2022)
243622
+
0.3
%

Channel Name: New Holland Agriculture

Country: Netherlands

Subscribers: 138000

Views: 0.35

Content Score: 18

0
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CLAAS
by
CLAAS
Australia
96000
+
0.3
%
(
300
)
Views (July 2022)
97896
+
0.2
%

Channel Name: CLAAS

Country: Australia

Subscribers: 96000

Views: 0.22

Content Score: 36

0
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Massey Ferguson Global
by
AGCO
France
90200
+
0.2
%
(
200
)
Views (July 2022)
108558
+
0.4
%

Channel Name: Massey Ferguson Global

Country: France

Subscribers: 90200

Views: 0.41

Content Score: 36

0
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Fendt TV
by
AGCO
Germany
80900
+
0.5
%
(
400
)
Views (July 2022)
156348
+
0.6
%

Channel Name: Fendt TV

Country: Germany

Subscribers: 80900

Views: 0.62

Content Score: 81

0
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KUBOTA INDIA
by
Kubota
India
75600
+
3.1
%
(
2300
)
Views (July 2022)
479895
+
3.2
%

Channel Name: KUBOTA INDIA

Country: India

Subscribers: 75600

Views: 3.19

Content Score: 32

0
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KRONE
by
KRONE
Germany
63300
+
1.1
%
(
700
)
Views (July 2022)
465255
+
1.3
%

Channel Name: KRONE

Country: Germany

Subscribers: 63300

Views: 1.33

Content Score: 48

0
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John Deere Brasil
by
John Deere
Brazil
53300
+
6.0
%
(
3000
)
Views (July 2022)
1105480
+
6.6
%

Channel Name: John Deere Brasil

Country: Brazil

Subscribers: 53300

Views: 6.58

Content Score: 81

0
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New Holland Agriculture India
by
CNH INDUSTRIAL
India
51500
+
0.6
%
(
300
)
Views (July 2022)
49652
+
0.2
%

Channel Name: New Holland Agriculture India

Country: India

Subscribers: 51500

Views: 0.17

Content Score: 48

0
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New Holland North America
by
CNH INDUSTRIAL
United States
48900
+
0.6
%
(
300
)
Views (July 2022)
154048
+
0.8
%

Channel Name: New Holland North America

Country: United States

Subscribers: 48900

Views: 0.75

Content Score: 48

0
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CLAAS Deutschland
by
CLAAS
Germany
31000
+
1.3
%
(
400
)
Views (July 2022)
191853
+
1.7
%

Channel Name: CLAAS Deutschland

Country: Germany

Subscribers: 31000

Views: 1.73

Content Score: 81

0
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Case IH North America
by
CNH INDUSTRIAL
United States
30800
+
0.7
%
(
200
)
Views (July 2022)
51871
+
0.5
%

Channel Name: Case IH North America

Country: United States

Subscribers: 30800

Views: 0.5

Content Score: 54

0
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Valtra
by
AGCO
Finland
30700
+
0.3
%
(
100
)
Views (July 2022)
20038
+
0.5
%

Channel Name: Valtra

Country: Finland

Subscribers: 30700

Views: 0.5

Content Score: 81

0
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KUHNGroup
by
KUHN Group
France
27800
+
0.4
%
(
100
)
Views (July 2022)
49757
+
0.5
%

Channel Name: KUHNGroup

Country: France

Subscribers: 27800

Views: 0.51

Content Score: 36

0
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New Holland Agriculture Brasil
by
CNH INDUSTRIAL
Brazil
27000
+
0.4
%
(
100
)
Views (July 2022)
100568
+
1.2
%

Channel Name: New Holland Agriculture Brasil

Country: Brazil

Subscribers: 27000

Views: 1.22

Content Score: 81

0
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Kubota Tractor Corporation
by
Kubota
United States
24500
+
0.8
%
(
200
)
Views (July 2022)
71468
+
0.9
%

Channel Name: Kubota Tractor Corporation

Country: United States

Subscribers: 24500

Views: 0.93

Content Score: 36

0
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Case IH Brasil
by
CNH INDUSTRIAL
Brazil
22700
+
0.9
%
(
200
)
Views (July 2022)
41089
+
1.7
%

Channel Name: Case IH Brasil

Country: Brazil

Subscribers: 22700

Views: 1.73

Content Score: 144

0
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KRONE International
by
KRONE
Germany
22000
+
1.4
%
(
300
)
Views (July 2022)
134221
+
1.6
%

Channel Name: KRONE International

Country: Germany

Subscribers: 22000

Views: 1.57

Content Score: 36

0
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John Deere Mexico
by
John Deere
Mexico
21600
+
0.5
%
(
100
)
Views (July 2022)
27240
+
0.5
%

Channel Name: John Deere Mexico

Country: Mexico

Subscribers: 21600

Views: 0.52

Content Score: 54

0
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CNH INDUSTRIAL
by
CNH INDUSTRIAL
United States
21200
+
2.9
%
(
600
)
Views (July 2022)
119034
+
2.3
%

Channel Name: CNH INDUSTRIAL

Country: United States

Subscribers: 21200

Views: 2.3

Content Score: 81

0
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KUHN France
by
KUHN Group
France
21200
+
0.5
%
(
100
)
Views (July 2022)
75619
+
1.0
%

Channel Name: KUHN France

Country: France

Subscribers: 21200

Views: 1.04

Content Score: 36

0
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KRONE TV
by
KRONE
Germany
20200
+
0.5
%
(
100
)
Views (July 2022)
99460
+
1.4
%

Channel Name: KRONE TV

Country: Germany

Subscribers: 20200

Views: 1.43

Content Score: 108

0
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CLAAS India
by
CLAAS
India
20200
+
1.0
%
(
200
)
Views (July 2022)
42820
+
1.4
%

Channel Name: CLAAS India

Country: India

Subscribers: 20200

Views: 1.45

Content Score: 81

0
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Massey Ferguson India
by
AGCO
India
18800
+
1.6
%
(
300
)
Views (July 2022)
72330
+
0.2
%

Channel Name: Massey Ferguson India

Country: India

Subscribers: 18800

Views: 0.19

Content Score: 8

0
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CLAAS Russia
by
CLAAS
Russian Federation
15900
+
0.6
%
(
100
)
Views (July 2022)
34698
+
0.4
%

Channel Name: CLAAS Russia

Country: Russian Federation

Subscribers: 15900

Views: 0.38

Content Score: 54

0
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BCS Italia - Official
by
Italy
12400
+
0.0
%
(
0
)
Views (July 2022)
21428
+
0.5
%

Channel Name: BCS Italia - Official

Country: Italy

Subscribers: 12400

Views: 0.51

Content Score: 36

0
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Massey Ferguson Brasil
by
AGCO
Brazil
12000
+
0.8
%
(
100
)
Views (July 2022)
103805
+
3.0
%

Channel Name: Massey Ferguson Brasil

Country: Brazil

Subscribers: 12000

Views: 3.05

Content Score: 108

0
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John Deere Argentina
by
John Deere
Argentina
11200
+
0.9
%
(
100
)
Views (July 2022)
13680
+
0.3
%

Channel Name: John Deere Argentina

Country: Argentina

Subscribers: 11200

Views: 0.33

Content Score: 36

0
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Challenger & Application Videos
by
AGCO
United States
10500
+
0.0
%
(
0
)
Views (July 2022)
7104
+
0.2
%

Channel Name: Challenger & Application Videos

Country: United States

Subscribers: 10500

Views: 0.2

Content Score: 36

0
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CLAAS France S.A.S.
by
CLAAS
France
10200
+
1.0
%
(
100
)
Views (July 2022)
31092
+
0.9
%

Channel Name: CLAAS France S.A.S.

Country: France

Subscribers: 10200

Views: 0.94

Content Score: 81

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Agricultural Machinery on YouTube

Finding the right Agricultural Machinery business for you is like everything else : it is not straightforward! This is why leading Agricultural Machinery businesses can benefit from a YouTube channel in order to adversize their products and services to millions of monthly YouTube users. Since the first video was uploaded in 2005, Youtube has become a truly universal phenomenon. Now, more than 1.3 billion users upload 300 hours of video per minute! Creating a Youtube account for your Agricultural Machinery business is completely free. Like most social networks, Youtube is a great way to get known. In fact, it's a bit like advertising, completely free. A Youtube account allows you to reach a larger target audience. With its millions of users, it is not unusual to discover new products on this platform. More and more companies use it not only to promote their services and products, but also to reduce the number of requests for technical support, especially by adding tutorial videos or to answer frequent questions.

YouTube Marketing by Agricultural Machinery

Billions of requests and searches are made every day on YouTube, so it is essential that you, as a Agricultural Machinery business, have a YouTube channel that is SEO optimized. That's also why implementing a marketing strategy for YouTube means focusing on organic content. Users don't come to YouTube for advertising, but are sensitive to the messages shared on video. The video format is very well adapted to build storytelling and appeal to the viewers' sensibility. In that sense, as an Agricultural Machinery business, you must create content that will captivate your audience and make them think about what is important to them.

Trends in YouTube Marketing for Agricultural Machinery

The Best Agricultural Machinery businesses out there are using YouTube to market their products and grow their brand awareness. Case IH Brasil is using its YouTube channel to promote agricultural events that are about to happen in which they will showcase their products. They also show off their latest machines with short but powerful videos and mean much more than words. KRONE TV, a market leader in commercial vehicles and agricultural engineering has nearly reached 20000 followers! Fendt TV has decided to publish videos in different languages, which is a great marketing strategy and their content can reach many more people this way. Using English on YouTube is a must these days. Finally, John Deere, one of the leading agricultural machinery business, has accumulated over 270k followers thanks to interesting solutions and powerful videos to promote their machinery.

Top YouTube Channels Across Industries

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Frequently Asked Question

What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

Download the scorecard

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