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Business Schools on YouTube

Students choosing where to pursue their higher education is a process that requires much thought and a lot of research. Most students nowadays use YouTube as their main source of media so establishing a strong presence on this platform can quickly result in an invaluable asset.

Channel Name

Country

Dez '22
The Content Score is a proprietary tubics metric, indicating how our professional agents have rated a channel's video content.
Content Score
tubics metric
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Stanford Graduate School of Business
by
Stanford University
United States
2040000
Views (Sep '22)
1886652

Channel Name: Stanford Graduate School of Business

Country: United States

Subscribers: 2040000

Views: 1.32

Content Score: 96

0
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Harvard Business School
by
Harvard University
United States
622000
Views (Sep '22)
197570

Channel Name: Harvard Business School

Country: United States

Subscribers: 622000

Views: 0.71

Content Score: 144

0
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London Business School
by
United Kingdom
274000
Views (Sep '22)
179712

Channel Name: London Business School

Country: United Kingdom

Subscribers: 274000

Views: 1.37

Content Score: 96

0
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LSE
by
United Kingdom
239000
Views (Sep '22)
207057

Channel Name: LSE

Country: United Kingdom

Subscribers: 239000

Views: 0.93

Content Score: 192

0
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China Europe International Business School (CEIBS)
by
China
167000
Views (Sep '22)
616806

Channel Name: China Europe International Business School (CEIBS)

Country: China

Subscribers: 167000

Views: 5.64

Content Score: 24

0
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Wharton School
by
Wharton
United States
161000
Views (Sep '22)
79843

Channel Name: Wharton School

Country: United States

Subscribers: 161000

Views: 0.76

Content Score: 144

0
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Columbia Business School
by
Columbia University
United States
86300
Views (Sep '22)
464235

Channel Name: Columbia Business School

Country: United States

Subscribers: 86300

Views: 5.33

Content Score: 72

0
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ESSEC Business School
by
France
83500
Views (Sep '22)
50465

Channel Name: ESSEC Business School

Country: France

Subscribers: 83500

Views: 0.46

Content Score: 36

0
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HEC Paris
by
France
81800
Views (Sep '22)
105802

Channel Name: HEC Paris

Country: France

Subscribers: 81800

Views: 0.49

Content Score: 81

0
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Saïd Business School, University of Oxford
by
University of Oxford
United Kingdom
69500
Views (Sep '22)
257674

Channel Name: Saïd Business School, University of Oxford

Country: United Kingdom

Subscribers: 69500

Views: 2.84

Content Score: 81

0
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KnowledgeAtWharton
by
Wharton
United States
65300
Views (Sep '22)
52477

Channel Name: KnowledgeAtWharton

Country: United States

Subscribers: 65300

Views: 0.6

Content Score: 81

0
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INSEAD
by
France
60100
Views (Sep '22)
51670

Channel Name: INSEAD

Country: France

Subscribers: 60100

Views: 0.13

Content Score: 36

0
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Berkeley Haas
by
Berkeley
United States
51200
Views (Sep '22)
14448

Channel Name: Berkeley Haas

Country: United States

Subscribers: 51200

Views: 0.28

Content Score: 81

0
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IESE Business School
by
Spain
29400
Views (Sep '22)
333346

Channel Name: IESE Business School

Country: Spain

Subscribers: 29400

Views: 1.93

Content Score: 24

0
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IESE Business School
by
Spain
29400
Views (Sep '22)
333346

Channel Name: IESE Business School

Country: Spain

Subscribers: 29400

Views: 1.93

Content Score: 24

0
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Duke University - The Fuqua School of Business
by
Duke University
United States
28900
Views (Sep '22)
35073

Channel Name: Duke University - The Fuqua School of Business

Country: United States

Subscribers: 28900

Views: 0.71

Content Score: 54

0
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UniBocconi
by
Italy
28600
Views (Sep '22)
88821

Channel Name: UniBocconi

Country: Italy

Subscribers: 28600

Views: 0.78

Content Score: 36

0
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ESCP Business School
by
France
27900
Views (Sep '22)
43138

Channel Name: ESCP Business School

Country: France

Subscribers: 27900

Views: 0.21

Content Score: 12

0
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Institute for Management Development IMD
by
Switzerland
25600
Views (Sep '22)
9459

Channel Name: Institute for Management Development IMD

Country: Switzerland

Subscribers: 25600

Views: 0.26

Content Score: 36

0
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Ross School of Business
by
University of Michigan
United States
22000
Views (Sep '22)
24247

Channel Name: Ross School of Business

Country: United States

Subscribers: 22000

Views: 0.86

Content Score: 81

0
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NYU Stern
by
NYU
United States
21900
Views (Sep '22)
13553

Channel Name: NYU Stern

Country: United States

Subscribers: 21900

Views: 0.58

Content Score: 72

0
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Frankfurt School of Finance & Management
by
Germany
20600
Views (Sep '22)
35540

Channel Name: Frankfurt School of Finance & Management

Country: Germany

Subscribers: 20600

Views: 0.95

Content Score: 81

0
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The University of Chicago Booth School of Business
by
The University of Chicago
United States
19000
Views (Sep '22)
10535

Channel Name: The University of Chicago Booth School of Business

Country: United States

Subscribers: 19000

Views: 0.7

Content Score: 72

0
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Singapore Management University
by
Singapore
19000
Views (Sep '22)
59742

Channel Name: Singapore Management University

Country: Singapore

Subscribers: 19000

Views: 0.32

Content Score: 24

0
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EAE Business School
by
Spain
17500
Views (Sep '22)
273223

Channel Name: EAE Business School

Country: Spain

Subscribers: 17500

Views: 3.14

Content Score: 24

0
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Paris School of Economics
by
France
15100
Views (Sep '22)
3660

Channel Name: Paris School of Economics

Country: France

Subscribers: 15100

Views: 0.58

Content Score: 8

0
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Fisher College of Business
by
Ohio State University
United States
15000
Views (Sep '22)
11941

Channel Name: Fisher College of Business

Country: United States

Subscribers: 15000

Views: 0.19

Content Score: 18

0
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Berlin School of Business and Innovation
by
Germany
13100
Views (Sep '22)
112562

Channel Name: Berlin School of Business and Innovation

Country: Germany

Subscribers: 13100

Views: 0.81

Content Score: 72

0
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London School of Business and Finance (LSBF)
by
United Kingdom
11800
Views (Sep '22)
38384

Channel Name: London School of Business and Finance (LSBF)

Country: United Kingdom

Subscribers: 11800

Views: 4

Content Score: 48

0
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Imperial College Business School
by
United Kingdom
11800
Views (Sep '22)
68999

Channel Name: Imperial College Business School

Country: United Kingdom

Subscribers: 11800

Views: 5.2

Content Score: 54

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Business Schools on YouTube

Over the past decade YouTube has risen to over a billion users and has become the 2nd largest search engine in the world. A lot of Business schools have established themselves on YouTube already so it is necessary to build a strong subscriber base to be able to stick out amongst the competition. If taken seriously YouTube can quickly develop into one of the strongest recruitment sources and marketing platforms for your school with no cost at all to have a channel and upload. However, with YouTube having such a large user base it is often difficult to be able to reach your intended audience and if you want to grow your channel rapidly its best not to tackle YouTube alone and turn to some professionals. That's why Tubics exist, with YouTube’s number 1 search engine optimization tool we here at Tubics can help ensure that your school is optimizing its reach, views, and view time.

Business School Marketing on YouTube

There are more business schools in the world than you can even think of so standing out amongst all of them is an extremely difficult barrier to break down. That's why YouTube has become such a huge opportunity that schools are jumping on. YouTube allows schools to display their achievements that students have accomplished throughout history to better showcase their reputation and success. Every student is different when it comes to what they're looking for out of a school so having a large set of diverse content is pivotal to the success of your channel. It is also important to have a good mix of educational videos along with them being very entertaining and fun to watch to capture the audience. YouTube allows schools to put on full display what experiences, achievements, and facilities that their university brings to the table.

Trends in Business School Marketing on YouTube

Business schools all across the globe have made their presence on YouTube well known, displaying a wide variety of content that their school offers their students. Stanford Graduate School of Business has a channel that is almost 1.5M in subscribers and posts numerous times throughout the day. Stanford has posted videos showing students the once in a lifetime opportunities their university offers such as attracting speakers amongst the likes of Oprah Winfrey to come speak at their school. Harvard Business School has also brought in a subscriber base of over 500k through posting videos that give students an inside look into what their classes are like.

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A channel's view count gets compared to subscribers, likes and comments.

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