Loading....

Best Car Brands on YouTube

Car buyers now rely on video and social media to inform their purchase decisions. 87 percent of people who were recently surveyed stated they research their car purchases using social media before they make a decision. The biggest search engines Google and YouTube are key to this. Modern car brands use YouTube to win over customers or increase brand loyalty with educational material as well as the latest updates on new models.

Rank

Channel Name

Country

July 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
This is some text inside of a div block.
Tesla
by
Tesla, Inc.
United States
2240000
+
0.5
%
(
10000
)
Views (July 2022)
3180192
+
1.5
%

Channel Name: Tesla

Country: United States

Subscribers: 2240000

Views: 1.49

Content Score: 256

0
This is some text inside of a div block.
Ford Motor Company
by
Ford Motor Company
United States
2190000
+
0.5
%
(
10000
)
Views (July 2022)
4613675
+
4.8
%

Channel Name: Ford Motor Company

Country: United States

Subscribers: 2190000

Views: 4.75

Content Score: 96

0
This is some text inside of a div block.
Lamborghini
by
Volkswagen Group
Italy
1900000
+
0.5
%
(
10000
)
Views (July 2022)
1946810
+
1.0
%

Channel Name: Lamborghini

Country: Italy

Subscribers: 1900000

Views: 1

Content Score: 192

0
This is some text inside of a div block.
Mercedes-Benz
by
Mercedes-Benz Group
Germany
1740000
+
0.6
%
(
10000
)
Views (July 2022)
2347907
+
-0.8
%

Channel Name: Mercedes-Benz

Country: Germany

Subscribers: 1740000

Views: -0.8

Content Score: 144

0
This is some text inside of a div block.
BMW
by
BMW Group
Germany
1310000
+
0.8
%
(
10000
)
Views (July 2022)
1227744
+
0.6
%

Channel Name: BMW

Country: Germany

Subscribers: 1310000

Views: 0.61

Content Score: 108

0
This is some text inside of a div block.
Porsche
by
Volkswagen Group
Germany
1110000
+
0.0
%
(
0
)
Views (July 2022)
114367
+
-0.0
%

Channel Name: Porsche

Country: Germany

Subscribers: 1110000

Views: -0.02

Content Score: 108

0
This is some text inside of a div block.
Bugatti
by
Volkswagen Group
France
1000000
+
0.8
%
(
8000
)
Views (July 2022)
2024897
+
1.6
%

Channel Name: Bugatti

Country: France

Subscribers: 1000000

Views: 1.6

Content Score: 144

0
This is some text inside of a div block.
Hyundai India
by
Hyundai Motor Group
India
955000
+
0.3
%
(
3000
)
Views (July 2022)
28529894
+
1.4
%

Channel Name: Hyundai India

Country: India

Subscribers: 955000

Views: 1.43

Content Score: 4

0
This is some text inside of a div block.
Land Rover
by
Tata Group
United Kingdom
834000
+
0.5
%
(
4000
)
Views (July 2022)
1373621
+
0.8
%

Channel Name: Land Rover

Country: United Kingdom

Subscribers: 834000

Views: 0.77

Content Score: 144

0
This is some text inside of a div block.
Fiat Automóveis Brasil
by
Stellantis
Brazil
797000
+
0.1
%
(
1000
)
Views (July 2022)
22753241
+
7.4
%

Channel Name: Fiat Automóveis Brasil

Country: Brazil

Subscribers: 797000

Views: 7.39

Content Score: 48

0
This is some text inside of a div block.
Chevrolet
by
GM
United States
707000
+
0.4
%
(
3000
)
Views (July 2022)
2044899
+
-3.6
%

Channel Name: Chevrolet

Country: United States

Subscribers: 707000

Views: -3.61

Content Score: 96

0
This is some text inside of a div block.
Mercedes-Benz USA
by
Mercedes-Benz Group
United States
671000
+
0.1
%
(
1000
)
Views (July 2022)
2106854
+
1.4
%

Channel Name: Mercedes-Benz USA

Country: United States

Subscribers: 671000

Views: 1.44

Content Score: 72

0
This is some text inside of a div block.
ToyotaIndonesia
by
Toyota Motor Corporation
Indonesia
652000
+
0.0
%
(
0
)
Views (July 2022)
252349
+
0.0
%

Channel Name: ToyotaIndonesia

Country: Indonesia

Subscribers: 652000

Views: 0.04

Content Score: 32

0
This is some text inside of a div block.
Toyota USA
by
Toyota Motor Corporation
United States
613000
+
2.7
%
(
16000
)
Views (July 2022)
4333257
+
2.8
%

Channel Name: Toyota USA

Country: United States

Subscribers: 613000

Views: 2.83

Content Score: 108

0
This is some text inside of a div block.
Audi Germany
by
Volkswagen Group
Germany
574000
+
0.0
%
(
0
)
Views (July 2022)
100916
+
0.2
%

Channel Name: Audi Germany

Country: Germany

Subscribers: 574000

Views: 0.17

Content Score: 144

0
This is some text inside of a div block.
Honda
by
Honda Motor Company
United States
533000
+
2.3
%
(
12000
)
Views (July 2022)
2620002
+
3.1
%

Channel Name: Honda

Country: United States

Subscribers: 533000

Views: 3.15

Content Score: 108

0
This is some text inside of a div block.
Tata Motors
by
Tata Group
India
516000
+
0.2
%
(
1000
)
Views (July 2022)
13726289
+
1.9
%

Channel Name: Tata Motors

Country: India

Subscribers: 516000

Views: 1.85

Content Score: 32

0
This is some text inside of a div block.
Audi USA
by
Volkswagen Group
United States
481000
+
0.0
%
(
0
)
Views (July 2022)
99275
+
0.2
%

Channel Name: Audi USA

Country: United States

Subscribers: 481000

Views: 0.17

Content Score: 108

0
This is some text inside of a div block.
Subaru
by
Subaru Corporation
United States
440000
+
0.2
%
(
1000
)
Views (July 2022)
516058
+
0.5
%

Channel Name: Subaru

Country: United States

Subscribers: 440000

Views: 0.46

Content Score: 108

0
This is some text inside of a div block.
Mercedes-Benz Deutschland
by
Mercedes-Benz Group
Germany
432000
+
0.0
%
(
0
)
Views (July 2022)
206972
+
-0.2
%

Channel Name: Mercedes-Benz Deutschland

Country: Germany

Subscribers: 432000

Views: -0.24

Content Score: 144

0
This is some text inside of a div block.
Hyundai Motor Brasil
by
Hyundai Motor Group
Brazil
422000
+
0.2
%
(
1000
)
Views (July 2022)
10581842
+
2.4
%

Channel Name: Hyundai Motor Brasil

Country: Brazil

Subscribers: 422000

Views: 2.42

Content Score: 8

0
This is some text inside of a div block.
Rolls-Royce Motor Cars
by
United Kingdom
412000
+
0.5
%
(
2000
)
Views (July 2022)
212582
+
0.7
%

Channel Name: Rolls-Royce Motor Cars

Country: United Kingdom

Subscribers: 412000

Views: 0.67

Content Score: 192

0
This is some text inside of a div block.
Morris Garages India
by
SAIC Motor
India
410000
+
0.0
%
(
0
)
Views (July 2022)
3204323
+
0.7
%

Channel Name: Morris Garages India

Country: India

Subscribers: 410000

Views: 0.68

Content Score: 48

0
This is some text inside of a div block.
Mazda USA
by
Mazda
United States
395000
+
0.0
%
(
0
)
Views (July 2022)
91698
+
0.0
%

Channel Name: Mazda USA

Country: United States

Subscribers: 395000

Views: 0.02

Content Score: 72

0
This is some text inside of a div block.
Mercedes-AMG
by
Mercedes-Benz Group
Germany
390000
+
0.5
%
(
2000
)
Views (July 2022)
465594
+
0.7
%

Channel Name: Mercedes-AMG

Country: Germany

Subscribers: 390000

Views: 0.7

Content Score: 144

0
This is some text inside of a div block.
Ford Performance
by
Ford Motor Company
United States
387000
+
0.0
%
(
0
)
Views (July 2022)
103784
+
0.2
%

Channel Name: Ford Performance

Country: United States

Subscribers: 387000

Views: 0.21

Content Score: 144

0
This is some text inside of a div block.
Chevrolet FC
by
GM
United States
343000
+
0.0
%
(
0
)
Views (July 2022)
16846
+
0.0
%

Channel Name: Chevrolet FC

Country: United States

Subscribers: 343000

Views: 0.03

Content Score: 72

0
This is some text inside of a div block.
BMW M
by
BMW Group
Germany
340000
+
0.6
%
(
2000
)
Views (July 2022)
692719
+
0.6
%

Channel Name: BMW M

Country: Germany

Subscribers: 340000

Views: 0.61

Content Score: 108

0
This is some text inside of a div block.
Dodge
by
Stellantis
United States
333000
+
0.9
%
(
3000
)
Views (July 2022)
386322
+
0.9
%

Channel Name: Dodge

Country: United States

Subscribers: 333000

Views: 0.92

Content Score: 256

0
This is some text inside of a div block.
Toyota Motor Thailand
by
Toyota Motor Corporation
Thailand
317000
+
0.6
%
(
2000
)
Views (July 2022)
52262886
+
2.9
%

Channel Name: Toyota Motor Thailand

Country: Thailand

Subscribers: 317000

Views: 2.86

Content Score: 4

Is your channel missing? Apply to get listed

< Previous
Pages
/
Pages
Next >

Car Brands on YouTube

Be sure to reach car-mad people all around the world with a YouTube channel for your car brand. Today, YouTube is no longer just a video hosting site, but a real industry with potential in the professional field, as well as the second-biggest search engine in the world. Every day, Internet users watch a billion hours of videos on YouTube and generate several billion views! At a time when video content is increasingly popular, such a large audience is a real asset for the communication strategy of your car brand. At the heart of your content strategy, your car brand channel is a real advantage for your communication. Therefore, establishing an editorial line ensures that you are always consistent in order to obtain the best possible results. And to help you do this, there is tubics!

YouTube Marketing by Car Brands

Car brands around the world are using YouTube as one of their main marketing channels. Nowadays, a good website is not enough anymore. People have moved to video watching as a way to check out a product, hear testimonials and reviews about products and car brands, and see products in action before they decide to buy. This is why the most successful car brands around are trusting YouTube to help them grow their image. YouTube allows you to have precise targeting for your car business. Your customers become an audience: they don't only buy your products, but are interested and entertained by your car brand. Creating your YouTube channel is a long-term process that will allow you to have a community. Therefore, your main communication goal is to build a loyal audience.

Trends in YouTube Marketing for Car Brands

Car brands are creating incredible videos that they post on their YouTube channel to impress their audience and make them dream. Tesla for example, with its 2.16 million followers, is one of the biggest YouTube channels for a car brand. Tesla regularly publishes videos promoting their latest car models, demonstrating the performance of their cars, and showing the car's design. They also use their YouTube channel to promote events that their audience can attend to see the cars in real life and maybe even try one! The car brand Chrysler tries to promote clean and environmentally friendly cars by publishing videos in their playlist called ‘Owner Stories’. They interview people who own hybrid cars and who want to tell the world about them. Finally, Land Rover always publishes amazing videos which show off the design of their cars in the best way possible.

Top YouTube Channels Across Industries

Featured Video

Flying Through Giga Berlin

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Youtub Markething for business

The Essential Guide to YouTube Marketing

Free Download

Frequently Asked Question

What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

Download the scorecard

tubics - The #1 Video Marketing Tool

The world's best brands use tubics to power their YouTube and video marketing.

The tubics software powers marketers with data-driven video ideation, creation and optimization.

Get a demo
Feedback

We all need people who will give us feedback. That's how we improve.

Bill Gates

Share feedback on this list