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Consumer Electronics Retailers on YouTube

Consumer electronics retailers use YouTube to win over customers with review videos, educational content, as well as the latest electronics trends. YouTube marketing is crucial as 2/3 of shoppers say online video has given them ideas and inspiration for their purchase.

Rank

Channel Name

Country

Dez '22
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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Adorama
by
Adorama
United States
1200000
+
0.8
%
(
10000
)
Views (Sep '22)
875951
+
0.5
%

Channel Name: Adorama

Country: United States

Subscribers: 1200000

Views: 0.48

Content Score: 108

0
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B&H Photo Video
by
B&H Photo & Electronics Corp.
United States
883000
+
0.2
%
(
2000
)
Views (Sep '22)
868535
+
0.2
%

Channel Name: B&H Photo Video

Country: United States

Subscribers: 883000

Views: 0.23

Content Score: 72

0
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Newegg Studios
by
Newegg
United States
736000
+
-0.1
%
(
1000
)
Views (Sep '22)
272757
+
0.6
%

Channel Name: Newegg Studios

Country: United States

Subscribers: 736000

Views: 0.63

Content Score: 192

0
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Best Buy
by
United States
458000
+
2.7
%
(
12000
)
Views (Sep '22)
4858877
+
2.0
%

Channel Name: Best Buy

Country: United States

Subscribers: 458000

Views: 2.01

Content Score: 48

0
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MediaMarkt España
by
Media-Saturn Holding GmbH
Spain
236000
+
0.0
%
(
0
)
Views (Sep '22)
142211
+
0.5
%

Channel Name: MediaMarkt España

Country: Spain

Subscribers: 236000

Views: 0.53

Content Score: 144

0
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Gearbest
by
United States
215000
+
0.0
%
(
0
)
Views (Sep '22)
34537
+
0.0
%

Channel Name: Gearbest

Country: United States

Subscribers: 215000

Views: 0.04

Content Score: 54

0
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MediaMarkt Türkiye
by
Media-Saturn Holding GmbH
Turkey
139000
+
2.2
%
(
3000
)
Views (Sep '22)
8059128
+
3.3
%

Channel Name: MediaMarkt Türkiye

Country: Turkey

Subscribers: 139000

Views: 3.34

Content Score: 54

0
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Coolblue
by
Coolblue Holding B.V.
Netherlands
137000
+
0.0
%
(
0
)
Views (Sep '22)
3308120
+
4.0
%

Channel Name: Coolblue

Country: Netherlands

Subscribers: 137000

Views: 4.01

Content Score: 36

0
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eXtra Stores - اكسترا
by
Saudi Arabia
137000
+
0.0
%
(
0
)
Views (Sep '22)
12777
+
0.0
%

Channel Name: eXtra Stores - اكسترا

Country: Saudi Arabia

Subscribers: 137000

Views: 0.02

Content Score: 72

0
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TopAchat
by
France
100000
+
0.0
%
(
0
)
Views (Sep '22)
76196
+
0.7
%

Channel Name: TopAchat

Country: France

Subscribers: 100000

Views: 0.68

Content Score: 192

0
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MediaMarkt Russia
by
Media-Saturn Holding GmbH
Russian Federation
83500
+
0.0
%
(
0
)
Views (Sep '22)
44341
+
0.1
%

Channel Name: MediaMarkt Russia

Country: Russian Federation

Subscribers: 83500

Views: 0.08

Content Score: 108

0
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Kotsovolos
by
Greece
73500
+
0.8
%
(
600
)
Views (Sep '22)
1929137
+
1.6
%

Channel Name: Kotsovolos

Country: Greece

Subscribers: 73500

Views: 1.57

Content Score: 24

0
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Conrad Electronic
by
Conrad
Germany
56000
+
0.0
%
(
0
)
Views (Sep '22)
210631
+
0.7
%

Channel Name: Conrad Electronic

Country: Germany

Subscribers: 56000

Views: 0.69

Content Score: 48

0
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Teknosa
by
Turkey
53300
+
0.2
%
(
100
)
Views (Sep '22)
2131805
+
1.7
%

Channel Name: Teknosa

Country: Turkey

Subscribers: 53300

Views: 1.73

Content Score: 8

0
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Currys
by
Currys plc
United Kingdom
42500
+
1.2
%
(
500
)
Views (Sep '22)
210321
+
0.4
%

Channel Name: Currys

Country: United Kingdom

Subscribers: 42500

Views: 0.38

Content Score: 6

0
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Son-Vidéo.com
by
France
37600
+
1.1
%
(
400
)
Views (Sep '22)
220751
+
3.3
%

Channel Name: Son-Vidéo.com

Country: France

Subscribers: 37600

Views: 3.31

Content Score: 144

0
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Appliances Online Australia
by
Australia
31400
+
0.3
%
(
100
)
Views (Sep '22)
124720
+
0.4
%

Channel Name: Appliances Online Australia

Country: Australia

Subscribers: 31400

Views: 0.38

Content Score: 18

0
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MediaMarkt Deutschland
by
Media-Saturn Holding GmbH
Germany
31000
+
0.3
%
(
100
)
Views (Sep '22)
18075
+
0.8
%

Channel Name: MediaMarkt Deutschland

Country: Germany

Subscribers: 31000

Views: 0.79

Content Score: 72

0
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Cdiscount
by
France
24100
+
0.4
%
(
100
)
Views (Sep '22)
5870
+
0.0
%

Channel Name: Cdiscount

Country: France

Subscribers: 24100

Views: 0.01

Content Score: 16

0
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Cyberport
by
Germany
23900
+
1.7
%
(
400
)
Views (Sep '22)
97127
+
0.7
%

Channel Name: Cyberport

Country: Germany

Subscribers: 23900

Views: 0.7

Content Score: 72

0
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Boulanger
by
France
23300
+
0.4
%
(
100
)
Views (Sep '22)
43291
+
0.1
%

Channel Name: Boulanger

Country: France

Subscribers: 23300

Views: 0.13

Content Score: 54

0
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MediaMarkt Polska
by
Media-Saturn Holding GmbH
Poland
18300
+
0.6
%
(
100
)
Views (Sep '22)
3913688
+
7.1
%

Channel Name: MediaMarkt Polska

Country: Poland

Subscribers: 18300

Views: 7.1

Content Score: 48

0
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Media Markt Greece
by
Media-Saturn Holding GmbH
Greece
17800
+
0.6
%
(
100
)
Views (Sep '22)
343294
+
1.7
%

Channel Name: Media Markt Greece

Country: Greece

Subscribers: 17800

Views: 1.67

Content Score: 144

0
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MediaMarkt Nederland
by
Media-Saturn Holding GmbH
Netherlands
17600
+
0.0
%
(
0
)
Views (Sep '22)
30037
+
0.2
%

Channel Name: MediaMarkt Nederland

Country: Netherlands

Subscribers: 17600

Views: 0.21

Content Score: 12

0
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Newegg Products
by
Newegg
United States
16800
+
0.0
%
(
0
)
Views (Sep '22)
10936
+
0.1
%

Channel Name: Newegg Products

Country: United States

Subscribers: 16800

Views: 0.11

Content Score: 24

0
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The Good Guys
by
Australia
15300
+
1.3
%
(
200
)
Views (Sep '22)
394829
+
1.8
%

Channel Name: The Good Guys

Country: Australia

Subscribers: 15300

Views: 1.8

Content Score: 12

0
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Arrow Electronics
by
United States
15200
+
0.0
%
(
0
)
Views (Sep '22)
12706
+
0.5
%

Channel Name: Arrow Electronics

Country: United States

Subscribers: 15200

Views: 0.48

Content Score: 54

0
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EURONICS Deutschland
by
Germany
13900
+
0.7
%
(
100
)
Views (Sep '22)
151359
+
0.4
%

Channel Name: EURONICS Deutschland

Country: Germany

Subscribers: 13900

Views: 0.39

Content Score: 36

0
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ELECTRO DEPOT FRANCE - ELECTROMÉNAGER & MULTIMEDIA
by
Electro Depot
France
12300
+
0.8
%
(
100
)
Views (Sep '22)
2116093
+
3.8
%

Channel Name: ELECTRO DEPOT FRANCE - ELECTROMÉNAGER & MULTIMEDIA

Country: France

Subscribers: 12300

Views: 3.81

Content Score: 4

0
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MediaMarktBE
by
Media-Saturn Holding GmbH
Belgium
10400
+
0.0
%
(
0
)
Views (Sep '22)
8560
+
0.1
%

Channel Name: MediaMarktBE

Country: Belgium

Subscribers: 10400

Views: 0.09

Content Score: 24

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Best Consumer Electronics Retailers on YouTube

Well known international consumer electronics retailers run successful YouTube channels that they use to reach their customers in an era where online shopping has never been more important. YouTube channels help successful social media managers, marketing managers, sales and advertising departments reach millions of potential customers through entertaining and fun videos. One of the major advantages of YouTube is that it is a powerful search engine, which will help you by making sure that your brand is being noticed online. Many major consumer electronics retailers and businesses use YouTube to reach new and existing customers all around the world. Think Best Buy, Media Markt, Coolblue or Gearbest: they all have one thing in common, their media marketers have understood how to successfully use YouTube to grow stronger brands.

YouTube Marketing by Consumer Electronics Retailers

How are consumer electronics retailers using YouTube, growing their channels, and gaining new followers every day? Well, since the pandemic, people have mainly turned to shopping online, or at least, browsing online. Marketing videos and advertising campaigns displayed on social media are now the number one way for social media marketers to reach new potential customers. Creating a fun, entertaining video on YouTube allows consumer electronics retailers to create content that will be shared, and why not, become the latest viral video! Some people may not know your business and your brand yet, however, with a successful YouTube channel, it should not be long before your products appear in the top search results.

Video Marketing Trends in Consumer Electronics Retail

Videos that are trending on YouTube for consumer electronics retailers include entertaining and useful content. Through their YouTube channels, consumer electronics retailers create DIY videos and videos that showcase the selling points of their latest new product. Consumer electronics retailers love to publish videos in which influencers review the best tech products, or compare two similar products from different manufacturers to tell their customers which one has the best value for money. By creating YouTube marketing, consumer electronics retailers have more chances to convince their audience to buy from their shops, as the competition is high. YouTube allows consumer electronics retailers to provide direct links to their products within their videos, to make sure that customers are going to be redirected to their websites as soon as the video is over.

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Frequently Asked Question

What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

Download the scorecard

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