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Top Energy Companies on YouTube

Consumers need to trust the energy company they choose. Videos can help buyers make purchase decisions or increase brand loyalty with educational content, updates on latest trends in renewable energy or electric cars plus tips for saving energy. 2/3 of buyers say online video has given them ideas and inspiration for their purchase decision.

Rank

Channel Name

Country

Dez '22
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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ACCIONA
by
Spain
122000
+
0.0
%
(
0
)
Views (Sep '22)
8188548
+
2.7
%

Channel Name: ACCIONA

Country: Spain

Subscribers: 122000

Views: 2.72

Content Score: 8

0
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TotalEnergies
by
TotalEnergies SE
France
66400
+
0.3
%
(
200
)
Views (Sep '22)
537840
+
1.1
%

Channel Name: TotalEnergies

Country: France

Subscribers: 66400

Views: 1.11

Content Score: 54

0
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Vattenfall Deutschland
by
Vattenfall Group
Germany
46000
+
18.9
%
(
7300
)
Views (Sep '22)
514760
+
3.0
%

Channel Name: Vattenfall Deutschland

Country: Germany

Subscribers: 46000

Views: 3.02

Content Score: 72

0
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EDF
by
Électricité de France
France
36700
+
0.6
%
(
200
)
Views (Sep '22)
687431
+
2.7
%

Channel Name: EDF

Country: France

Subscribers: 36700

Views: 2.74

Content Score: 36

0
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State Grid
by
Brazil
30900
+
6.2
%
(
1800
)
Views (Sep '22)
4884
+
5.3
%

Channel Name: State Grid

Country: Brazil

Subscribers: 30900

Views: 5.31

Content Score: 64

0
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enelvideo
by
Enel S.p.A.
Italy
20400
+
0.0
%
(
0
)
Views (Sep '22)
11389
+
0.1
%

Channel Name: enelvideo

Country: Italy

Subscribers: 20400

Views: 0.07

Content Score: 24

0
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Ørsted - World’s most sustainable energy company
by
Denmark
19600
+
0.5
%
(
100
)
Views (Sep '22)
89414
+
0.2
%

Channel Name: Ørsted - World’s most sustainable energy company

Country: Denmark

Subscribers: 19600

Views: 0.16

Content Score: 4

0
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EDF 🇬🇧
by
Électricité de France
United Kingdom
16800
+
0.6
%
(
100
)
Views (Sep '22)
45241
+
0.2
%

Channel Name: EDF 🇬🇧

Country: United Kingdom

Subscribers: 16800

Views: 0.21

Content Score: 16

0
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E.ON Energie Deutschland
by
E.ON
Germany
14900
+
1.4
%
(
200
)
Views (Sep '22)
871635
+
2.7
%

Channel Name: E.ON Energie Deutschland

Country: Germany

Subscribers: 14900

Views: 2.66

Content Score: 4

0
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Sterlite Power
by
India
14700
+
0.0
%
(
0
)
Views (Sep '22)
6643
+
0.5
%

Channel Name: Sterlite Power

Country: India

Subscribers: 14700

Views: 0.45

Content Score: 108

0
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Tata Power
by
India
14000
+
0.7
%
(
100
)
Views (Sep '22)
10291
+
0.1
%

Channel Name: Tata Power

Country: India

Subscribers: 14000

Views: 0.13

Content Score: 96

0
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Газпром
by
Gazprom
Russian Federation
12300
+
0.8
%
(
100
)
Views (Sep '22)
17459
+
0.9
%

Channel Name: Газпром

Country: Russian Federation

Subscribers: 12300

Views: 0.9

Content Score: 144

0
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E.ON SE
by
E.ON
Germany
12000
+
0.8
%
(
100
)
Views (Sep '22)
2035
+
0.0
%

Channel Name: E.ON SE

Country: Germany

Subscribers: 12000

Views: 0

Content Score: 4

0
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Iberdrola
by
Iberdrola
Spain
11300
+
1.8
%
(
200
)
Views (Sep '22)
1610282
+
3.9
%

Channel Name: Iberdrola

Country: Spain

Subscribers: 11300

Views: 3.89

Content Score: 3

0
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Dominion Energy
by
United States
9460
+
0.5
%
(
50
)
Views (Sep '22)
10176
+
0.2
%

Channel Name: Dominion Energy

Country: United States

Subscribers: 9460

Views: 0.24

Content Score: 81

0
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FPL
by
United States
9130
+
0.7
%
(
60
)
Views (Sep '22)
260034
+
0.6
%

Channel Name: FPL

Country: United States

Subscribers: 9130

Views: 0.61

Content Score: 12

0
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Duke Energy
by
United States
9010
+
0.3
%
(
30
)
Views (Sep '22)
484909
+
7.4
%

Channel Name: Duke Energy

Country: United States

Subscribers: 9010

Views: 7.44

Content Score: 8

0
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GAZPROM Football
by
Gazprom
Russian Federation
7900
+
0.8
%
(
60
)
Views (Sep '22)
52627
+
0.4
%

Channel Name: GAZPROM Football

Country: Russian Federation

Subscribers: 7900

Views: 0.36

Content Score: 8

0
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E.ON Energy UK
by
E.ON
United Kingdom
7430
+
0.9
%
(
70
)
Views (Sep '22)
32579
+
0.1
%

Channel Name: E.ON Energy UK

Country: United Kingdom

Subscribers: 7430

Views: 0.11

Content Score: 4

0
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EnBW Energie Baden-Württemberg
by
Germany
7160
+
0.4
%
(
30
)
Views (Sep '22)
25620
+
0.1
%

Channel Name: EnBW Energie Baden-Württemberg

Country: Germany

Subscribers: 7160

Views: 0.12

Content Score: 12

0
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Scottish Power
by
United Kingdom
7020
+
7.5
%
(
490
)
Views (Sep '22)
184271
+
3.0
%

Channel Name: Scottish Power

Country: United Kingdom

Subscribers: 7020

Views: 2.95

Content Score: 18

0
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Electric Power Research Institute
by
United States
6720
+
0.5
%
(
30
)
Views (Sep '22)
4988
+
0.5
%

Channel Name: Electric Power Research Institute

Country: United States

Subscribers: 6720

Views: 0.46

Content Score: 54

0
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NationalGridUS
by
National Grid plc
United States
6300
+
1.1
%
(
70
)
Views (Sep '22)
9223
+
0.2
%

Channel Name: NationalGridUS

Country: United States

Subscribers: 6300

Views: 0.17

Content Score: 36

0
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VERBUND
by
Austria
5650
+
0.9
%
(
50
)
Views (Sep '22)
2624084
+
8.0
%

Channel Name: VERBUND

Country: Austria

Subscribers: 5650

Views: 7.96

Content Score: 24

0
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Axpo
by
Axpo
Switzerland
5320
+
0.2
%
(
10
)
Views (Sep '22)
8585
+
0.3
%

Channel Name: Axpo

Country: Switzerland

Subscribers: 5320

Views: 0.27

Content Score: 12

0
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Salzburg AG
by
Austria
5180
+
0.4
%
(
20
)
Views (Sep '22)
11479
+
0.5
%

Channel Name: Salzburg AG

Country: Austria

Subscribers: 5180

Views: 0.52

Content Score: 54

0
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Vattenfall
by
Vattenfall Group
Sweden
5020
+
0.6
%
(
30
)
Views (Sep '22)
12294
+
0.3
%

Channel Name: Vattenfall

Country: Sweden

Subscribers: 5020

Views: 0.28

Content Score: 36

0
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Enel Green Power
by
Italy
4530
+
0.4
%
(
20
)
Views (Sep '22)
4546
+
0.5
%

Channel Name: Enel Green Power

Country: Italy

Subscribers: 4530

Views: 0.47

Content Score: 72

0
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E.ON Energie Romania
by
E.ON
Romania
4300
+
0.9
%
(
40
)
Views (Sep '22)
150682
+
0.8
%

Channel Name: E.ON Energie Romania

Country: Romania

Subscribers: 4300

Views: 0.85

Content Score: 8

0
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Eneco
by
Netherlands
4270
+
0.7
%
(
30
)
Views (Sep '22)
34195
+
0.3
%

Channel Name: Eneco

Country: Netherlands

Subscribers: 4270

Views: 0.34

Content Score: 12

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Top Energy Companies on YouTube

Among the different types of results proposed by search engines, videos occupy the most important part, ahead of images, maps, commercial links, natural links, etc. It is therefore very important for Top Energy Providers to run successful video channels on YouTube, the number one video platform in the world. Think about it: Who does YouTube belong to? Google! So what will Google prioritize in its search results? YouTube! On Google search results, 8 out of 10 videos proposed are hosted on YouTube! So if you want to boost your Energy Provider’s SEO and therefore your visibility on the internet, turn to the YouTube solution. Do you feel lost? Tubics can help you create a successful channel by optimizing your videos to the maximum, making sure your playlists are up to speed, and encouraging new subscribers to follow your Energy provider’s channel.

YouTube Marketing by Top Energy Providers

Video is the number one priority of digital marketing experts, especially since the pandemic hit. People have used the internet more than ever, and billions of videos have been posted and watched on YouTube in the past couple of years. 57% of digital marketing experts or social media managers use video in their social media strategy, while 72% of them say they want to integrate it fully into their strategy or at least give it a more important role! Top Energy Providers’ digital media marketers use the video format to create tutorials, testimonials, interviews, humorous sequences, and product demos. It has become a habit of every consumer out there: people now tend to check videos and reviews of products and services before buying, which is why, as an energy provider, you should invest your time in a YouTube channel.

Video Marketing Trends in the Energy Provider Industry

The top trends in YouTube marketing for energy providers and utility companies are currently all about saving the planet, making savings on energy bills, and reviews of new types of energy. Total Energies for example has more than 62000 subscribers. Their marketing strategy is to create different playlists about different energy solutions for their audience. For example, they feature a solutions for Home playlist, Solutions for Transportation playlist, and Solutions for Mobility playlist. E-ON energy UK regularly publishes their change Maker stories: they are film series that tell a number of powerful stories of how very different places or businesses tackled their energy challenges, driven by ambitious change-makers. Finally, Acciona regularly posts content about sustainability, to try to spread awareness about climate change to their audience.

Featured Video

Experts in designing a better planet | ACCIONA

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Youtub Markething for business

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Frequently Asked Question

What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

Download the scorecard

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The world's best brands use tubics to power their YouTube and video marketing.

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