Best Food Brands on YouTube

Rank

Channel Name

Country

Total
April 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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Nestlé Philippines
by
Nestlé S.A.
Philippines
575000
+
0.0
%
(
0
)
April (2022)
4120773
+
0.3
%
0
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MERI MAGGI
by
Nestlé S.A.
India
573000
+
0.0
%
(
0
)
April (2022)
462594
+
0.1
%
0
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Recetas Nestlé
by
Nestlé S.A.
Mexico
474000
+
0.2
%
(
1000
)
April (2022)
5810800
+
5.7
%
0
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Nestlé Cocina
by
Nestlé S.A.
Spain
387000
+
0.3
%
(
1000
)
April (2022)
289923
+
0.4
%
0
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Cornetto Türkiye
by
Unilever plc
Turkey
321000
+
0.3
%
(
1000
)
April (2022)
3102081
+
0.7
%
0
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Dr. Oetker Russia
by
Dr. Oetker GmbH
Russian Federation
295000
+
-0.3
%
(
1000
)
April (2022)
26592
+
0.1
%
0
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Nestle ICE CREAM Thailand
by
Nestlé S.A.
Thailand
196000
+
2.1
%
(
4000
)
April (2022)
25959086
+
1.3
%
0
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MAGGI Philippines
by
Nestlé S.A.
Philippines
180000
+
0.0
%
(
0
)
April (2022)
165394
+
0.1
%
0
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Cornetto Pakistan
by
Unilever plc
Pakistan
169000
+
0.6
%
(
1000
)
April (2022)
4002366
+
3.4
%
0
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MAGGI VIETNAM
by
Nestlé S.A.
Vietnam
159000
+
0.0
%
(
0
)
April (2022)
1761892
+
0.8
%
0
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Knorr Noodles
by
Unilever plc
Pakistan
135000
+
0.0
%
(
0
)
April (2022)
270677
+
0.3
%
0
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MAGGI Malaysia
by
Nestlé S.A.
Malaysia
131000
+
0.0
%
(
0
)
April (2022)
7502341
+
1.9
%
0
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pringles
by
Kellogg Company
United States
129000
+
0.0
%
(
0
)
April (2022)
694514
+
2.2
%
0
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CJ제일제당 (CJ Cheiljedang)
by
CJ Cheiljedang
Korea South
123000
+
1.6
%
(
2000
)
April (2022)
307951
+
0.2
%
0
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Knorr Philippines
by
Unilever plc
Philippines
121000
+
0.0
%
(
0
)
April (2022)
54026
+
0.0
%
0
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MAGGI Arabia وصفات ماجي
by
Nestlé S.A.
Saudi Arabia
116000
+
2.6
%
(
3000
)
April (2022)
908348
+
0.6
%
0
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McCormick Spice
by
McCormick & Company
United States
110000
+
0.9
%
(
1000
)
April (2022)
1133827
+
1.0
%
0
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Ask Nestlé
by
Nestlé S.A.
India
99100
+
0.0
%
(
0
)
April (2022)
10630
+
0.0
%
0
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Grace Foods
by
GraceKennedy
Jamaica
91200
+
0.2
%
(
200
)
April (2022)
192489
+
1.9
%
0
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MILO Philippines
by
Nestlé S.A.
Philippines
79300
+
0.3
%
(
200
)
April (2022)
71874
+
0.1
%
0
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CornettoThailand
by
Unilever plc
Thailand
78100
+
0.0
%
(
0
)
April (2022)
2041903
+
1.3
%
0
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Nestlé Breakfast Cereals India
by
Nestlé S.A.
India
75200
+
0.0
%
(
0
)
April (2022)
4876
+
0.3
%
0
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bibigo 비비고
by
CJ Cheiljedang
Korea South
72800
+
2.0
%
(
1400
)
April (2022)
104805
+
0.1
%
0
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KnorrRecipes
by
Unilever plc
United Kingdom
72000
+
-0.1
%
(
100
)
April (2022)
1928
+
0.0
%
0
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Recetas Nestlé Centroamérica
by
Nestlé S.A.
Mexico
71000
+
0.1
%
(
100
)
April (2022)
30028
+
0.0
%
0
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Dr. Oetker Türkiye
by
Dr. Oetker GmbH
Turkey
68400
+
0.6
%
(
400
)
April (2022)
5404371
+
6.5
%
0
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NestleRussia
by
Nestlé S.A.
Russian Federation
68300
+
-0.1
%
(
100
)
April (2022)
3000934
+
-19.8
%
0
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Dr. Oetker Brasil
by
Dr. Oetker GmbH
Brazil
63400
+
-0.2
%
(
100
)
April (2022)
2810
+
0.0
%
0
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Knorr® México
by
Unilever plc
Mexico
61300
+
0.8
%
(
500
)
April (2022)
7138006
+
6.0
%
0
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Nestle DessertsArabia
by
Nestlé S.A.
United Arab Emirates
58500
+
3.2
%
(
1800
)
April (2022)
530939
+
2.3
%
0
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Cornetto México
by
Unilever plc
Mexico
56100
+
0.0
%
(
0
)
April (2022)
3904
+
0.0
%
0
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Knorr Portugal
by
Unilever plc
Portugal
53400
+
0.0
%
(
0
)
April (2022)
93665
+
0.1
%
0
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MAGGI Kochstudio
by
Nestlé S.A.
Germany
52600
+
-0.2
%
(
100
)
April (2022)
70372
+
0.1
%
0
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Knorr Arabia
by
Unilever plc
Saudi Arabia
44900
+
0.0
%
(
0
)
April (2022)
3046334
+
4.3
%
0
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Cheerios
by
General Mills Inc.
United States
43500
+
0.0
%
(
0
)
April (2022)
2053871
+
-7.3
%
0
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Quaker
by
PepsiCo, Inc.
United States
43200
+
0.0
%
(
0
)
April (2022)
35257
+
0.1
%
0
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Knorr United States
by
Unilever plc
United States
41800
+
-0.2
%
(
100
)
April (2022)
5909
+
0.0
%
0
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Ben & Jerry's
by
Unilever plc
United States
41400
+
0.0
%
(
0
)
April (2022)
19355
+
0.0
%
0
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MILO Indonesia
by
Nestlé S.A.
Indonesia
41300
+
19.4
%
(
6700
)
April (2022)
1136257
+
0.5
%
0
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Podravka Hrvatska
by
Podravka
Croatia
41200
+
0.2
%
(
100
)
April (2022)
616991
+
0.8
%
0
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Dr. Oetker Deutschland
by
Dr. Oetker GmbH
Germany
41200
+
0.2
%
(
100
)
April (2022)
47191
+
0.4
%
0
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Nestlé Lanka
by
Nestlé S.A.
Sri Lanka
40800
+
0.3
%
(
100
)
April (2022)
755253
+
1.2
%
0
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MILO Thailand
by
Nestlé S.A.
Thailand
39800
+
1.8
%
(
700
)
April (2022)
1644862
+
0.8
%
0
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Recetas Nestlé RD
by
Nestlé S.A.
Dominican Republic
38300
+
0.3
%
(
100
)
April (2022)
8162
+
0.2
%
0
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Matkanalen
by
Sweden
35200
+
0.3
%
(
100
)
April (2022)
286812
+
1.5
%
0
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Magnum
by
Unilever plc
United States
34800
+
0.3
%
(
100
)
April (2022)
3399696
+
3.6
%
0
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Nestlé Toll House
by
Nestlé S.A.
United States
34700
+
0.0
%
(
0
)
April (2022)
3740
+
0.1
%
0
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Knorr Argentina
by
Unilever plc
Argentina
34500
+
0.9
%
(
300
)
April (2022)
8237415
+
4.7
%
0
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농심 nongshim
by
Korea South
33300
+
0.3
%
(
100
)
April (2022)
16296087
+
7.0
%
0
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Dr. Oetker India
by
Dr. Oetker GmbH
India
32500
+
0.3
%
(
100
)
April (2022)
72041
+
0.3
%
0
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Dr. Oetker Repostería
by
Dr. Oetker GmbH
Spain
30800
+
4.8
%
(
1400
)
April (2022)
293011
+
5.0
%
0
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MAGGI Bangladesh
by
Nestlé S.A.
Bangladesh
28100
+
0.4
%
(
100
)
April (2022)
92422
+
0.1
%
0
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Cornetto
by
Unilever plc
United States
27300
+
0.0
%
(
0
)
April (2022)
3314
+
0.1
%
0
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Alpro
by
Danone S.A.
Belgium
27200
+
0.0
%
(
0
)
April (2022)
477269
+
0.9
%
0
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pulmuone
by
Pulmuone Co., Ltd.
Korea South
26500
+
0.0
%
(
0
)
April (2022)
328858
+
0.4
%
0
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MILO Colombia
by
Nestlé S.A.
Colombia
26500
+
0.0
%
(
0
)
April (2022)
1167291
+
1.4
%
0
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Nestle Ecuador
by
Nestlé S.A.
Ecuador
25700
+
0.4
%
(
100
)
April (2022)
629519
+
0.9
%
0
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Nestlé Colombia
by
Nestlé S.A.
Colombia
25600
+
0.0
%
(
0
)
April (2022)
8906
+
0.0
%
0
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MAGGI Nigeria
by
Nestlé S.A.
Nigeria
25500
+
2.4
%
(
600
)
April (2022)
953782
+
6.2
%
0
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Maggi Centroamérica
by
Nestlé S.A.
Americas
25400
+
0.0
%
(
0
)
April (2022)
675317
+
1.0
%
0
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D'Onofrio Perú
by
Nestlé S.A.
Peru
24200
+
0.0
%
(
0
)
April (2022)
84986
+
0.1
%
0
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Maggi Thailand
by
Nestlé S.A.
Thailand
22800
+
1.3
%
(
300
)
April (2022)
54782
+
0.1
%
0
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Nestlé
by
Nestlé S.A.
Switzerland
22300
+
0.5
%
(
100
)
April (2022)
10622
+
0.5
%
0
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Cornetto España
by
Unilever plc
Spain
20800
+
-0.5
%
(
100
)
April (2022)
547
+
0.0
%
0
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Coolinarika
by
Podravka
Croatia
20100
+
1.0
%
(
200
)
April (2022)
101076
+
0.9
%
0
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Knorr Türkiye
by
Unilever plc
Turkey
19200
+
2.1
%
(
400
)
April (2022)
2535562
+
3.5
%
0
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Galbani
by
Groupe Lactalis
Italy
19200
+
0.0
%
(
0
)
April (2022)
2210756
+
3.4
%
0
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Cornetto
by
Unilever plc
Portugal
19100
+
0.0
%
(
0
)
April (2022)
7208
+
0.1
%
0
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Nestlé Cereales
by
Nestlé S.A.
Spain
18900
+
0.5
%
(
100
)
April (2022)
1245744
+
7.9
%
0
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Nestle Breakfast Cereals
by
Nestlé S.A.
Switzerland
18900
+
0.5
%
(
100
)
April (2022)
1245744
+
7.9
%
0
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KLIMColombia
by
Nestlé S.A.
Colombia
18000
+
0.0
%
(
0
)
April (2022)
683436
+
1.4
%
0
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La Vache qui rit Arabia
by
Bel Group
United Arab Emirates
17400
+
0.0
%
(
0
)
April (2022)
4516
+
0.0
%
0
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MAGGI Sri Lanka
by
Nestlé S.A.
Sri Lanka
16900
+
1.2
%
(
200
)
April (2022)
353582
+
2.4
%
0
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Dr. Oetker România
by
Dr. Oetker GmbH
Romania
16800
+
0.6
%
(
100
)
April (2022)
376689
+
1.5
%
0
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Nestle Fitness Arabia
by
Nestlé S.A.
Saudi Arabia
16600
+
0.0
%
(
0
)
April (2022)
924
+
0.0
%
0
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Nestlé Start Well & Stay Well
by
Nestlé S.A.
Malaysia
16600
+
0.0
%
(
0
)
April (2022)
1792498
+
2.3
%
0
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NestleWellnessClub
by
Nestlé S.A.
Philippines
15500
+
0.0
%
(
0
)
April (2022)
354
+
0.0
%
0
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Walkers Crisps
by
United Kingdom
14900
+
0.0
%
(
0
)
April (2022)
31701
+
0.1
%
0
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Frank's RedHot
by
McCormick & Company
United States
14700
+
0.0
%
(
0
)
April (2022)
5411
+
0.0
%
0
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Galbani Cheese
by
Groupe Lactalis
United States
14700
+
0.0
%
(
0
)
April (2022)
1460
+
0.0
%
0
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La Vache qui rit Maroc
by
Bel Group
Morocco
13600
+
0.0
%
(
0
)
April (2022)
26851
+
0.3
%
0
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MAGGI France
by
Nestlé S.A.
France
13100
+
0.8
%
(
100
)
April (2022)
216935
+
0.9
%
0
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Iglo Nederland
by
Nomad Foods
Netherlands
13100
+
0.0
%
(
0
)
April (2022)
3066
+
0.0
%
0
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Président Arabia
by
Groupe Lactalis
United Arab Emirates
12700
+
0.0
%
(
0
)
April (2022)
313
+
0.0
%
0
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KelloggsUS
by
Kellogg Company
United States
12600
+
0.8
%
(
100
)
April (2022)
56806
+
0.1
%
0
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NestleCerealsRO
by
Nestlé S.A.
Romania
12500
+
0.0
%
(
0
)
April (2022)
25184
+
0.1
%
0
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The Laughing Cow UK
by
Bel Group
United Kingdom
12400
+
0.8
%
(
100
)
April (2022)
129193
+
0.5
%
0
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La Vache Qui Rit Egypt
by
Bel Group
Egypt
12000
+
0.0
%
(
0
)
April (2022)
7275
+
-0.0
%
0
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Dr. Oetker Nederland
by
Dr. Oetker GmbH
Netherlands
12000
+
0.0
%
(
0
)
April (2022)
62937
+
-0.4
%
0
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French's
by
McCormick & Company
United States
11900
+
0.0
%
(
0
)
April (2022)
1821
+
0.0
%
0
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Activia Mexico
by
Danone S.A.
Mexico
11900
+
0.8
%
(
100
)
April (2022)
1965418
+
3.5
%
0
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LuvCornetto
by
Unilever plc
Malaysia
11900
+
0.0
%
(
0
)
April (2022)
854
+
0.0
%
0
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Activia Italia
by
Danone S.A.
Italy
11500
+
0.0
%
(
0
)
April (2022)
353
+
33.4
%
0
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MAGGI Colombia
by
Nestlé S.A.
Colombia
11300
+
0.0
%
(
0
)
April (2022)
1828738
+
14.7
%
0
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Cornetto Vietnam
by
Unilever plc
Vietnam
11200
+
1.8
%
(
200
)
April (2022)
2338865
+
24.0
%
0
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Nestlé Dessert
by
Nestlé S.A.
France
11100
+
0.0
%
(
0
)
April (2022)
8888496
+
-85.7
%
0
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Arla Sverige
by
Arla
Sweden
10300
+
1.0
%
(
100
)
April (2022)
162426
+
0.4
%
0
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FAGE UK
by
Fage International S.A.
United Kingdom
10300
+
1.0
%
(
100
)
April (2022)
4881568
+
3.1
%
0
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Rio Mare
by
Bolton Group
Italy
10200
+
1.0
%
(
100
)
April (2022)
4742060
+
3.6
%
0
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KelloggCompany
by
Kellogg Company
United States
9560
+
-0.2
%
(
20
)
April (2022)
21951
+
3.2
%

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Food Brands on YouTube

With its 24 million unique visitors each month in France, YouTube is a relevant lever for your communication. At a time when visual content is increasingly popular, creating a YouTube channel will enable you to boost your company's communication. Your success on YouTube will depend directly on your ability to establish a close relationship between you, your company, and your audience. To do this, you need to address your customers and prospects on YouTube as if they were in front of you. YouTube, the leading video hosting platform and second-largest search engine after Google, is no longer reserved for music clips or cat videos! Companies have long been aware of the opportunities that YouTube can offer them, in terms of communication, prospecting, and even recruitment.

YouTube Marketing by Food Brands

Video is the hot new format. There are many opportunities in this field, but the most important is undoubtedly its capacity to attract the attention of Internet users: in this ocean of information that is the Internet, it is becoming increasingly difficult to stand out. A fun, visual, and impactful format, video offers new ways of disseminating information and helps your food brand make its mark on the eyes of Internet users. Fast, video can now be viewed from any type of screen, including smartphones. The use of subtitles means that it can even be watched without sound, in a waiting room, on transport, etc. Easily, Videos generate engagement and have a strong viral potential for your Food Brand. Finally, it is easily memorable and very effective in making a mark on the mind: 99% of the information recorded and retained by the human brain is visual!


Trends in YouTube Marketing for Food Brands

Food Brands on YouTube who run successful channels all have a clear view of what their channel should look like and what their main marketing goals are. Let’s take the example of Cornetto; this particular brand is using YouTube to reach more potential customers by posting its advertising videos on the platform. Dr Oetker has hired a famous face to play the role of a chef in all their videos, which is a way for customers and viewers to identify with the brand and create a habit. People will be waiting for the next video and the next recipe. In the same way, La Vache Qui Rit Cuisine posts regular recipe videos that will delight home cooks who lack inspiration at dinner time!  Grace Foods has decided to make their videos personal with a playlist where all videos contain the hashtag #ChillinWithGrace which contains videos of people cooking at home.

Top YouTube Channels Across Industries

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The Essential Guide to YouTube Marketing

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Frequently Asked Question
What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

Download the scorecard

tubics - The #1 Video Marketing Tool

The world's best brands use tubics to power their YouTube and video marketing.

The tubics software powers marketers with data-driven video ideation, creation and optimization.

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