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Pet Food Brands on YouTube

When it comes to feeding your pet you want to make sure the food you buy is going to be healthy and delicious for your pet. Many pet food brands are taking advantage of the new modern media that YouTube provides the world to display their products as well as entertain their audience to grow their brand awareness and image.

Rank

Channel Name

Country

Dez '22
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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Everything about your pet
by
Cunipic
Spain
727000
+
0.1
%
(
1000
)
Views (Sep '22)
287928
+
0.2
%

Channel Name: Everything about your pet

Country: Spain

Subscribers: 727000

Views: 0.2

Content Score: 192

0
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Purina Friskies
by
Nestlé S.A.
United States
157000
+
0.0
%
(
0
)
Views (Sep '22)
26682
+
0.1
%

Channel Name: Purina Friskies

Country: United States

Subscribers: 157000

Views: 0.05

Content Score: 108

0
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Purina Pro Plan
by
Nestlé S.A.
United States
129000
+
0.0
%
(
0
)
Views (Sep '22)
44176927
+
-85.2
%

Channel Name: Purina Pro Plan

Country: United States

Subscribers: 129000

Views: -85.24

Content Score: 72

0
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Pedigree India
by
Mars, Inc.
India
65200
+
0.0
%
(
0
)
Views (Sep '22)
4011
+
0.0
%

Channel Name: Pedigree India

Country: India

Subscribers: 65200

Views: 0.01

Content Score: 32

0
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Purina Россия
by
Nestlé S.A.
Russia
56400
+
0.0
%
(
0
)
Views (Sep '22)
73278
+
0.1
%

Channel Name: Purina Россия

Country: Russia

Subscribers: 56400

Views: 0.05

Content Score: 12

0
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Purina España
by
Nestlé S.A.
Spain
48000
+
0.2
%
(
100
)
Views (Sep '22)
1085342
+
1.1
%

Channel Name: Purina España

Country: Spain

Subscribers: 48000

Views: 1.05

Content Score: 48

0
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Pedigree Brasil
by
Mars, Inc.
Brazil
46400
+
0.7
%
(
300
)
Views (Sep '22)
17893
+
0.1
%

Channel Name: Pedigree Brasil

Country: Brazil

Subscribers: 46400

Views: 0.05

Content Score: 48

0
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Pedigree MX
by
Mars, Inc.
Spain
46300
+
0.0
%
(
0
)
Views (Sep '22)
4011
+
0.1
%

Channel Name: Pedigree MX

Country: Spain

Subscribers: 46300

Views: 0.08

Content Score: 96

0
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Whiskas Indonesia
by
Mars, Inc.
Indonesia
44700
+
-0.2
%
(
100
)
Views (Sep '22)
21537
+
0.1
%

Channel Name: Whiskas Indonesia

Country: Indonesia

Subscribers: 44700

Views: 0.06

Content Score: 48

0
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PEDIGREE® Brand
by
Mars, Inc.
United States
43100
+
0.0
%
(
0
)
Views (Sep '22)
4354
+
0.1
%

Channel Name: PEDIGREE® Brand

Country: United States

Subscribers: 43100

Views: 0.05

Content Score: 72

0
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Purina Brasil
by
Nestlé S.A.
Brazil
41000
+
0.0
%
(
0
)
Views (Sep '22)
317932
+
0.2
%

Channel Name: Purina Brasil

Country: Brazil

Subscribers: 41000

Views: 0.2

Content Score: 16

0
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Purina Dog Chow
by
Nestlé S.A.
United States
37800
+
0.0
%
(
0
)
Views (Sep '22)
518
+
0.5
%

Channel Name: Purina Dog Chow

Country: United States

Subscribers: 37800

Views: 0.53

Content Score: 72

0
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SHEBA® Brand
by
Mars, Inc.
Australia
33000
+
0.0
%
(
0
)
Views (Sep '22)
6310
+
0.1
%

Channel Name: SHEBA® Brand

Country: Australia

Subscribers: 33000

Views: 0.05

Content Score: 192

0
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Whiskas Türkiye
by
Mars, Inc.
Turkey
26400
+
0.0
%
(
0
)
Views (Sep '22)
1862
+
0.0
%

Channel Name: Whiskas Türkiye

Country: Turkey

Subscribers: 26400

Views: 0.01

Content Score: 48

0
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OfficialHillsPet
by
United States
23600
+
0.4
%
(
100
)
Views (Sep '22)
4369139
+
2.1
%

Channel Name: OfficialHillsPet

Country: United States

Subscribers: 23600

Views: 2.06

Content Score: 4

0
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Whiskas India
by
Mars, Inc.
India
21500
+
0.5
%
(
100
)
Views (Sep '22)
3126
+
0.0
%

Channel Name: Whiskas India

Country: India

Subscribers: 21500

Views: 0.03

Content Score: 96

0
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Pedigree UK
by
Mars, Inc.
United Kingdom
19700
+
0.0
%
(
0
)
Views (Sep '22)
4459
+
0.0
%

Channel Name: Pedigree UK

Country: United Kingdom

Subscribers: 19700

Views: 0.03

Content Score: 48

0
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ROYAL CANIN ITALIA
by
Mars, Inc.
Italy
19600
+
0.0
%
(
0
)
Views (Sep '22)
207659
+
3.9
%

Channel Name: ROYAL CANIN ITALIA

Country: Italy

Subscribers: 19600

Views: 3.86

Content Score: 36

0
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Royal Canin USA
by
Mars, Inc.
United States
19400
+
0.0
%
(
0
)
Views (Sep '22)
2039
+
0.0
%

Channel Name: Royal Canin USA

Country: United States

Subscribers: 19400

Views: 0.01

Content Score: 72

0
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PURINA Romania
by
Nestlé S.A.
Romania
18700
+
0.5
%
(
100
)
Views (Sep '22)
1121619
+
0.8
%

Channel Name: PURINA Romania

Country: Romania

Subscribers: 18700

Views: 0.76

Content Score: 8

0
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DOG CHOW México
by
Nestlé S.A.
Mexico
18000
+
0.0
%
(
0
)
Views (Sep '22)
5096
+
0.0
%

Channel Name: DOG CHOW México

Country: Mexico

Subscribers: 18000

Views: 0.01

Content Score: 96

0
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Whiskas UK
by
Mars, Inc.
United Kingdom
17900
+
0.0
%
(
0
)
Views (Sep '22)
25224
+
0.1
%

Channel Name: Whiskas UK

Country: United Kingdom

Subscribers: 17900

Views: 0.11

Content Score: 32

0
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WhiskasBrasil
by
Mars, Inc.
Brazil
16600
+
0.0
%
(
0
)
Views (Sep '22)
4621
+
0.0
%

Channel Name: WhiskasBrasil

Country: Brazil

Subscribers: 16600

Views: 0.03

Content Score: 72

0
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PURINA Poland
by
Nestlé S.A.
Poland
15500
+
0.0
%
(
0
)
Views (Sep '22)
190491
+
0.2
%

Channel Name: PURINA Poland

Country: Poland

Subscribers: 15500

Views: 0.21

Content Score: 24

0
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Purina
by
Nestlé S.A.
United States
14400
+
1.4
%
(
200
)
Views (Sep '22)
6522
+
0.1
%

Channel Name: Purina

Country: United States

Subscribers: 14400

Views: 0.06

Content Score: 12

0
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Purina Bulgaria
by
Nestlé S.A.
Bulgaria
14100
+
0.0
%
(
0
)
Views (Sep '22)
7650
+
0.0
%

Channel Name: Purina Bulgaria

Country: Bulgaria

Subscribers: 14100

Views: 0.02

Content Score: 18

0
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Purina France
by
Nestlé S.A.
France
11900
+
0.0
%
(
0
)
Views (Sep '22)
16083
+
0.0
%

Channel Name: Purina France

Country: France

Subscribers: 11900

Views: 0.03

Content Score: 12

0
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PURINA Greece
by
Nestlé S.A.
Greece
11500
+
0.0
%
(
0
)
Views (Sep '22)
74224
+
0.2
%

Channel Name: PURINA Greece

Country: Greece

Subscribers: 11500

Views: 0.18

Content Score: 48

0
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CESAR Canine Cuisine
by
Mars, Inc.
United States
11200
+
0.0
%
(
0
)
Views (Sep '22)
1291
+
0.1
%

Channel Name: CESAR Canine Cuisine

Country: United States

Subscribers: 11200

Views: 0.05

Content Score: 12

0
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Purina Tidy Cats
by
Nestlé S.A.
United States
11000
+
0.0
%
(
0
)
Views (Sep '22)
2272
+
0.0
%

Channel Name: Purina Tidy Cats

Country: United States

Subscribers: 11000

Views: 0.04

Content Score: 48

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Pet Food Brands on YouTube

Hundreds of millions of users tap into YouTube daily to receive their daily news as well as to view entertaining videos. The power of a strong YouTube channel cannot be stressed enough as it opens up the opportunity to transform your brand into more than just a product. YouTube has the opportunity to give companies a massive platform to spread their companies ideals, and create creative and entertaining content to attach a bit of a personality to the brand. YouTube however is the 2nd largest search engine in the world behind just Google so making sure you reach your intended audience is vital to the success of your channel. That's why we at Tubics developed the number one search engine optimization tool on YouTube to help you to receive more views, increase watch time, and watch your subscriber base soar. 

Pet Food Brands Marketing on YouTube

With so many pet food brands in the market YouTube offers an avenue to distinguish your product from the rest and have your brand pop out when walking through the store aisles. Success on YouTube is found through a creative content making team that has the skills to capture an audience as well as the ability to send a message about the brand. Many YouTube channels especially in the pet industry use cute animal videos that are fun and outside of the box to make their videos enjoyable and memorable. 

Trends in Pet Food Brands on YouTube

There is still a lot of room in the pet food brand industry to become a top player on YouTube’s platform. There are only a few brands really taking advantage of YouTube’s platform right now and those key players are Purina, and Chewy. Purina has fun and exciting videos like dog surfing and dog diving competitions which has helped them grow over 100k subscribers. Chewy on the other hand has a lot of “how-to” videos that show owners for example how to clean a fish tank. Chewy also posts a lot of videos on fun treats that you can make your animals around the holiday time like gingerbread cookies. 

Featured Video

Dog Sports: Small Dog Surf Competition

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Frequently Asked Question

What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

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