Best Railway Companies on YouTube

Rank

Channel Name

Country

Total
April 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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Ministry of Railways - India
by
Ministry of Railways - India
India
432000
+
0.2
%
(
1000
)
April (2022)
246869
+
0.3
%
0
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Deutsche Bahn Konzern
by
Deutsche Bahn
Germany
56500
+
0.5
%
(
300
)
April (2022)
184227
+
-0.5
%
0
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Amtrak
by
United States
56400
+
0.5
%
(
300
)
April (2022)
2457256
+
4.5
%
0
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Union Pacific
by
United States
55500
+
0.4
%
(
200
)
April (2022)
66627
+
0.4
%
0
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Groupe SNCF
by
SNCF
France
47900
+
0.4
%
(
200
)
April (2022)
2292166
+
6.5
%
0
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unsereOEBB
by
Austria
34500
+
0.6
%
(
200
)
April (2022)
92132
+
0.3
%
0
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NS
by
Nederlandse Spoorwegen
Netherlands
33400
+
0.6
%
(
200
)
April (2022)
106749
+
0.3
%
0
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Norfolk Southern Corp
by
Norfolk Southern Corp
United States
21600
+
0.5
%
(
100
)
April (2022)
18503
+
0.3
%
0
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Deutsche Bahn Personenverkehr
by
Deutsche Bahn
Germany
19100
+
0.5
%
(
100
)
April (2022)
34999
+
0.1
%
0
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SBB CFF FFS
by
SBB
Switzerland
17400
+
0.6
%
(
100
)
April (2022)
19315
+
0.1
%
0
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Golden Eagle Luxury Trains
by
Russian Federation
16100
+
0.0
%
(
0
)
April (2022)
11270
+
0.4
%
0
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Rocky Mountaineer
by
United States
15600
+
0.7
%
(
100
)
April (2022)
12195
+
0.0
%
0
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SNCF Gares & Connexions
by
SNCF
France
11500
+
0.0
%
(
0
)
April (2022)
24682
+
0.3
%
0
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Deutsche Bahn Karriere
by
Deutsche Bahn
Germany
10600
+
0.9
%
(
100
)
April (2022)
20940
+
0.5
%
0
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VIA Rail Canada
by
Canada
10100
+
2.4
%
(
240
)
April (2022)
30794
+
1.8
%
0
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CSX
by
CSX Corporation
United States
9200
+
1.0
%
(
90
)
April (2022)
11452
+
1.8
%
0
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SNCF Réseau
by
SNCF
France
8920
+
0.7
%
(
60
)
April (2022)
15269
+
0.1
%
0
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Российские железные дороги
by
Russian Federation
6830
+
0.4
%
(
30
)
April (2022)
5208
+
0.2
%
0
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Eurostar
by
France
5390
+
0.2
%
(
10
)
April (2022)
6101
+
0.1
%
0
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Iarnrod Eireann
by
Ireland (Republic)
5150
+
0.4
%
(
20
)
April (2022)
8128
+
0.1
%
0
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Rhätische Bahn AG
by
Switzerland
5060
+
0.2
%
(
10
)
April (2022)
2903
+
0.2
%
0
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Le Frecce
by
Italy
3940
+
2.9
%
(
110
)
April (2022)
503843
+
33.0
%
0
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Ukrzaliznytsya
by
Ukraine
3710
+
2.2
%
(
80
)
April (2022)
19322
+
3.3
%
0
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BauInfoPortal der Deutschen Bahn
by
Deutsche Bahn
Germany
1960
+
5.4
%
(
100
)
April (2022)
35148
+
13.0
%
0
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ThalysTube
by
Belgium
1780
+
0.0
%
(
0
)
April (2022)
436
+
0.0
%
0
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SBB Cargo
by
SBB
Switzerland
1460
+
0.7
%
(
10
)
April (2022)
1716
+
0.4
%
0
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NS International
by
Nederlandse Spoorwegen
Netherlands
1330
+
0.8
%
(
10
)
April (2022)
1194
+
0.1
%
0
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WESTbahn Management GmbH
by
WESTbahn Management GmbH
Austria
184
+
2.2
%
(
4
)
April (2022)
1656
+
1.6
%

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Railway Companies on YouTube

How do the Railway Companies use YouTube, grow their channels, and attract thousands of new subscribers? By taking advantage of the fact that since the pandemic started, people tend to browse the web more and will look for videos of products and product reviews everytime they want to make a purchase. Marketing videos and social media advertising campaigns are now the number one way for social media marketers to reach potential new customers. Creating fun, entertaining and unforgettable YouTube videos allows Railway Companies to create content that will be shared across the world! Some people may be new to your company and brand, of you may be a rather young company, but with a successful YouTube channel, it shouldn't take long for people to know you and the services you provide.

YouTube Marketing by Railway Companies

The biggest railway companies in the world use YouTube to reach their customers across the globe. Since 2005, YouTube is THE undisputed video platform and has proven to be the global reference for video social media. Worldwide, approximately 720,000 hours of videos are uploaded daily. According to Google, more than two thirds of consumers watch videos on their mobile. This year, YouTube has helped businesses such as railway companies increase their awareness by 14%. YouTube is great for home appliances brands as it is a search engine in itself, so it is effective in increasing your visibility. It will help generate traffic to your website and your railway company will be better ranked by Google. YouTube also allows you to use tools that optimize natural referencing, notably thanks to tags in your videos and also keywords that allow you to be linked to Google searches.

Trends in YouTube Marketing for Railway Companies

Videos that are trending on YouTube for railway companies are both clever and entertaining.

Deutsche Bahn Karriere has understood that they can use YouTube to promote their company, and ultimately, find new potential employees! To do that, they regularly post recruitment videos and presentation videos to show people what it is like to work for them. VIA Rail Canada is very proud of its trains and is showing it! The videos that can be found on the channel are test video and presentations of new fleets. Norfolk Southern Corp is a successful company that has accumulated more than 21000 followers on YouTube. Groupe SNCF is also using its YouTube channel for recruitment purposes, as well as to share press conferences and talk about the group’s latest news and innovations.

Top YouTube Channels Across Industries

Featured Video

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Frequently Asked Question
What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

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