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Among the different types of results proposed by search engines, videos occupy the most important part, ahead of images, maps, commercial links, natural links, etc. It is therefore very important for the best Sports Retailers to run successful video channels on YouTube, the number one video platform in the world. Think about it: Who does YouTube belong to? Google! So what will Google prioritize in its search results? YouTube! On Google search results, 8 out of 10 videos proposed are hosted on YouTube! So if you want to boost your Sports Retailers’s SEO and therefore your visibility on the internet, turn to the YouTube solution. You feel lost? Tubics can help you create a successful channel by optimizing your videos to the maximum, making sure your playlists are up to speed and encouraging new subscribers to follow your Sports retailer’s channel.
With Youtube, your natural referencing will improve. The first good reason to launch yourself on the platform is that it can boost your SEO. Indeed, search engines prefer, when relevant, the display of videos in the search results of Internet users. On social media, there's nothing worse than inconsistency. To create an effective YouTube channel for your Sports Retailers, you'll need to ensure that you're posting at an optimal pace. To do this, nothing better than to work on an editorial line that will allow you to organize the posting of your YouTube videos according to the events of the year (match day, world cup…) and your possibilities. Your success on YouTube will depend directly on your ability to create a close relationship between you, your Sports Retailers and your audience. To do this, you must address your fans on YouTube as if they were in front of you.
Many Sports retailers are running very successful YouTube channels because they have learned to use the platform as their marketing tool. Marketing managers and social media managers of successful sports retail shops are posting fantastic videos to touch their audience. Fouganza by Decathlon for example, s appealing to horse-riding lovers by posting tutorials and advice as well as videos that promote their products. Sigma Sports like to offer their 55K followers news relating to the latest hottest bikes out there and interviews of cycling-related influencers and celebrities. In the same way, Chain Reaction Cycles is giving their audience their dose of adventure, a well as fitness and training tips. For those who are into fishing, CAPERLAN TV Carp Fishing has the right content : endless fishing session !
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