Leading Think Tanks on YouTube

Rank

Channel Name

Country

Total
April 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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Hoover Institution
by
Stanford University
United States
628000
+
1.4
%
(
9000
)
April (2022)
1736036
+
1.5
%
0
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American Enterprise Institute
by
United States
206000
+
0.0
%
(
0
)
April (2022)
90555
+
0.3
%
0
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Council on Foreign Relations
by
United States
197000
+
5.9
%
(
11000
)
April (2022)
1746262
+
4.7
%
0
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Center for Strategic & International Studies
by
United States
190000
+
1.1
%
(
2000
)
April (2022)
288491
+
1.0
%
0
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The Aspen Institute
by
United States
161000
+
0.6
%
(
1000
)
April (2022)
242164
+
0.7
%
0
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Brookings Institution
by
United States
131000
+
0.8
%
(
1000
)
April (2022)
122106
+
0.6
%
0
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Hudson Institute
by
United States
68200
+
0.6
%
(
400
)
April (2022)
77658
+
0.6
%
0
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Milken Institute
by
United States
63000
+
0.5
%
(
300
)
April (2022)
42463
+
0.5
%
0
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AtlanticCouncil
by
United States
57100
+
3.6
%
(
2000
)
April (2022)
213087
+
3.1
%
0
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Chatham House
by
United Kingdom
48100
+
1.3
%
(
600
)
April (2022)
128671
+
1.3
%
0
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Foreign Policy Research Institute
by
United States
33500
+
1.5
%
(
500
)
April (2022)
55077
+
1.9
%
0
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TheRANDCorporation
by
United States
28300
+
3.3
%
(
900
)
April (2022)
207710
+
6.3
%
0
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Heinrich-Böll-Stiftung
by
Germany
19900
+
1.5
%
(
300
)
April (2022)
59299
+
1.1
%
0
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The Fraser Institute
by
Canada
17600
+
1.7
%
(
300
)
April (2022)
80670
+
1.8
%
0
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Friedrich-Ebert-Stiftung
by
FES
Germany
14700
+
0.7
%
(
100
)
April (2022)
18990
+
0.7
%
0
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Centre for Policy Research
by
India
13400
+
0.8
%
(
100
)
April (2022)
6357
+
0.7
%
0
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Center For American Progress
by
United States
7810
+
0.4
%
(
30
)
April (2022)
7601
+
0.2
%
0
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Adam Smith
by
United Kingdom
6950
+
0.1
%
(
10
)
April (2022)
2520
+
0.2
%
0
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CSIS Indonesia
by
Indonesia
6250
+
0.8
%
(
50
)
April (2022)
3906
+
1.5
%
0
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Center for a New American Security (CNAS)
by
United States
6250
+
0.6
%
(
40
)
April (2022)
4899
+
0.9
%
0
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Agenda Austria
by
Austria
5350
+
-0.4
%
(
20
)
April (2022)
1236
+
0.1
%
0
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New Economics Foundation
by
United Kingdom
5000
+
0.2
%
(
10
)
April (2022)
1137
+
0.2
%
0
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Dialogue of Civilizations
by
Germany
4790
+
0.2
%
(
10
)
April (2022)
1541
+
0.4
%
0
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Bruegel
by
Belgium
3500
+
0.6
%
(
20
)
April (2022)
1949
+
0.7
%
0
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ECFR
by
Germany
2490
+
2.0
%
(
50
)
April (2022)
2525
+
1.3
%
0
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Samsung - ThinkTankTeam
by
Samsung Electronics Co., Ltd.
United States
2240
+
0.0
%
(
0
)
April (2022)
598
+
0.1
%
0
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Carnegie Europe
by
Belgium
1930
+
1.6
%
(
30
)
April (2022)
2116
+
1.8
%
0
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FES Global
by
FES
Germany
1550
+
2.0
%
(
30
)
April (2022)
2762
+
1.1
%
0
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Austrian Economics Center / Hayek Institut
by
Austria
1420
+
0.7
%
(
10
)
April (2022)
766
+
0.9
%
0
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Martens Centre
by
Belgium
676
+
2.7
%
(
18
)
April (2022)
8559
+
2.0
%
0
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NOYBeu
by
Austria
289
+
0.0
%
(
0
)
April (2022)
21
+
1.1
%
0
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Aspen Institute Central Europe
by
Czech Republic
160
+
1.3
%
(
2
)
April (2022)
299
+
1.3
%

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Leading Think Tanks on YouTube

The main activity of a think tank is to produce studies and proposals, most often in the field of public policy and the economy. So how can YouTube help leading Think Tanks reach a bigger audience? Maybe it is because, through YouTube, they are able to reach an audience of millions in many countries all over the world. YouTube is not only the biggest online video posting platform, it is also the second-biggest search engine in the world after Google (who owns YouTube…). So having a strong YouTube channel means that your Think Tank channel and therefore your website can be ranked higher on Google searches and ultimately, your ideas and content will reach many more people. Of course, before creating a YouTube channel for your business, you need to develop your broadcast strategy. Of course, before creating your channel, you need to ask yourself a few questions: what type of content will you create? For which audience? Will you post a video every week? Once a month? For this, it can be useful to contact an agency such as Tubics that will guide you on the choices for your company...

YouTube Marketing by Leading Think Tanks

Once your strategy is established, you can finally get started with creating your Think Tank YouTube channel. Having a YouTube channel for your think tank organization is also reassuring your customer. Through it, you show them that you are a modern organization, in the heart of digital news and at ease with new technologies. With your videos and the interactions they will generate, you create a close link between your Think Tank and your audience, and you build their loyalty. Having a YouTube channel for your Think Tank will allow you to keep your audience engaged and informed on what is happening in the world, send back a modern image of your brand, gain visibility and notoriety and save massively on your marketing and communication budget.

Trends in YouTube Marketing for Think Tanks

There are a few very successful Think Tank YouTube channels out there. All of those create regular, engaging, and interesting content that deals with current events. For example , CSIS, the Center for Strategic & International Studies, has recently published a series of videos about the war in Ukraine. American Enterprise Institute specializes in live streams about economic and political themes and issues, as well as their ‘in 60 seconds’ playlist, which contains educational videos used to explain a current issue to the viewer in just a minute. The Hoover Institution also creates educational videos to talk about policies and politics, but they also have a playlist that is aimed at children, in which they publish videos that tackle important questions about education, finances, politics, or even historical events in a way that will engage kids to follow their Think Tank and hopefully become a loyal audience in the future.

Top YouTube Channels Across Industries

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What's the Content Score?

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