Best Toy Stores on YouTube

Rank

Channel Name

Country

Total
April 2022
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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Smyths Toys Superstores
by
Smyths Toys
United Kingdom
1040000
+
0.0
%
(
0
)
April (2022)
8216749
+
0.7
%
0
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Held der Steine Inh. Thomas Panke
by
Germany
737000
+
0.4
%
(
3000
)
April (2022)
2549944
+
1.1
%
0
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PicWicToys
by
France
247000
+
0.0
%
(
0
)
April (2022)
7113
+
0.2
%
0
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Toys"R"Us Singapore
by
Tru Kids, Inc.
204000
+
0.5
%
(
1000
)
April (2022)
266561
+
0.1
%
0
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Intertoys
by
Netherlands
160000
+
0.0
%
(
0
)
April (2022)
103647
+
0.1
%
0
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Toys"R"Us Hong Kong
by
Tru Kids, Inc.
124000
+
0.0
%
(
0
)
April (2022)
162052
+
0.1
%
0
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Build-A-Bear
by
United Kingdom
100000
+
0.0
%
(
0
)
April (2022)
776456
+
0.7
%
0
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ToysRUsCanada
by
Tru Kids, Inc.
Canada
88900
+
0.0
%
(
0
)
April (2022)
210028
+
0.2
%
0
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Toys"R"Us
by
Tru Kids, Inc.
United States
88700
+
0.0
%
(
0
)
April (2022)
23955
+
2.0
%
0
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BlueBrixx Group
by
BlueBrixx Group
Germany
69900
+
0.4
%
(
300
)
April (2022)
376492
+
1.6
%
0
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Toys''R''Us|トイザらス 公式
by
Tru Kids, Inc.
Japan
60700
+
0.0
%
(
0
)
April (2022)
9689850
+
11.6
%
0
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台灣玩具反斗城
by
Tru Kids, Inc.
Taiwan
47000
+
0.2
%
(
100
)
April (2022)
100569
+
0.2
%
0
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Toys"R"Us Thailand
by
Tru Kids, Inc.
37800
+
0.0
%
(
0
)
April (2022)
33154
+
0.1
%
0
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Toys R Us Philippines
by
Tru Kids, Inc.
25800
+
0.0
%
(
0
)
April (2022)
2267
+
0.1
%
0
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Toys"R"Us Malaysia
by
Tru Kids, Inc.
15500
+
0.0
%
(
0
)
April (2022)
12807
+
0.1
%
0
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Toys"R"Us Australia
by
Tru Kids, Inc.
Australia
8770
+
0.0
%
(
0
)
April (2022)
3676
+
0.9
%
0
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Smyths Toys Superstores DE
by
Smyths Toys
Germany
7100
+
3.6
%
(
250
)
April (2022)
6202583
+
3.5
%
0
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Hamleys - The Finest Toy Shop in the World
by
Reliance Retail
United Kingdom
3950
+
0.5
%
(
20
)
April (2022)
4627
+
0.2
%
0
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baby-walz-tv
by
Versandhaus Walz GmbH
Germany
3250
+
0.9
%
(
30
)
April (2022)
70298
+
1.1
%
0
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Hamleys India
by
Reliance Retail
India
2810
+
1.8
%
(
50
)
April (2022)
5866
+
0.2
%
0
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Hamleys Česká republika
by
Reliance Retail
Czech Republic
745
+
0.1
%
(
1
)
April (2022)
439
+
0.0
%
0
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LIBRO Österreich
by
Austria
724
+
0.1
%
(
1
)
April (2022)
16757
+
3.9
%
0
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JAKO-O - einfach Kind sein
by
Wehrfritz Gmbh
Germany
716
+
0.3
%
(
2
)
April (2022)
2720
+
0.3
%
0
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Hamleys South Africa
by
Reliance Retail
203
+
0.5
%
(
1
)
April (2022)
8
+
0.2
%
0
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Hamleys UAE
by
Reliance Retail
144
+
0.0
%
(
0
)
April (2022)
763
+
0.2
%
0
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Hamleys Saudi
by
Reliance Retail
28
+
0.0
%
(
0
)
April (2022)
193
+
2.9
%
0
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Hamleys Toys Россия
by
Reliance Retail
20
+
0.0
%
(
0
)
April (2022)
142
+
57.5
%
0
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Hamleys Polska
by
Reliance Retail
Poland
19
+
0.0
%
(
0
)
April (2022)
26
+
0.2
%
0
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Hamleys Norge
by
Reliance Retail
Norway
4
+
0.0
%
(
0
)
April (2022)
0
+
0.0
%
0
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Hamleys Russia
by
Reliance Retail
Russian Federation
2
+
0.0
%
(
0
)
April (2022)
0
+
0.0
%

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Best Toy Stores on YouTube

Check this out: 80% of parents of children 11 and under say their kids watch YouTube, and more than 50% watch it every single day. These statistics alone should tell you why your brand needs to have a YouTube channel. As one of the Best Toy Stores, you can reach millions of children and their parents through YouTube. YouTube is great for Toy Stores as it is a search engine in itself, so it is effective in increasing your visibility. It will help generate traffic to your website and your Toy Store will have a much better rank on Google thanks to YouTube. YouTube also allows you to use tools that optimize natural referencing, notably thanks to tags in your videos and also keywords that allow you to be linked to Google searches. It is therefore time for your Toy Store to set up its YouTube channel and take advantage of the number one video platform in the world.

YouTube marketing by the best toy stores

There are hundreds of different marketing platforms on the internet nowadays. Choice can be a great thing for any e-retailer or Toy Store looking to reach their target customers. However, having too many alternatives at your fingertips can be overwhelming. The key is to identify THE social network that best fits your business and focus on these channels in particular. As the social media marketeer or digital marketing manager of a Toy Store, YouTube can be your best asset. Marketing on YouTube is a great way to increase brand awareness and make consumers feel a connection to the products or services that your Toy Store is promoting; this can be very helpful for new entrepreneurs, too. Additionally, by posting eye-catching videos, your content will be more likely to become viral! With the right approach, it's possible to build a big audience on YouTube in almost any niche. It all comes down to how effective your storytelling is. And for that, Tubics can help!

YouTube Marketing Trends in the Toy Store Industry

We have all heard of star children that have gained fame by doing ‘unboxing’ videos, well Toy Stores across the world have listened to their audience and partnered with mini-influencers to give their audience fun and entertaining videos to promote their latest toys. Toy Stores such as Build-a-bear love to invite their audience inspire their stores by filming employees or influencers going through the different aisles and showing off their latest must-have toys. Intertoys has a fun playlist dedicated to Play-doh where they create characters and animate them, something that kids love to watch. Smyths Toys, with more than a million subscribers to its YouTube channel, is one of the leading Toy Stores out there. They use their YouTube channel to show off their latest commercials, unboxing videos, and have even created Smyths TV, a playlist that is very successful.

Top YouTube Channels Across Industries

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What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.

If you score an A, you can consider your channel to be relevant for your audience. If you're not there yet, keep up the good work!

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