Top 30 YouTube Channels of Make Up Brands

YouTube content marketing for make up products is essential as people watch a lot of tutorial videos on how to apply make up products best. The printed product application instructions are not enough, especially for make up products. People trust the tips of professional make up artists when they see the actual application and use of the product.

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Top YouTube Channels of Make Up Brands


# Channel Subscribers Country Engagement score
Description
Channel Description N/A
Content Territory
beauty
1.5M
makeup
9.1M
huda beauty
823K
huda
135K
lipstick
1.5M
lips
550K
asmr
68M
skincare
2.7M
facial cleanser
110K
foundation hack
3.6K
color corrector
74K
faux filler
390
smokey eye
74K
get ready with me
201K
new launch
12K
beauty influencer
8.1K
easy bake
50K
huda kattan
74K
lip cuffing
2.4K
makeup tutorial
1.8M
how to
3.4M
arabic
823K
trending
1.8M
beauty tips
450K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
fenty beauty
673K
rihanna
7.5M
makeup tutorial
1.8M
glowy skin
18K
natural makeup look
74K
hydra vizor huez
-
soft lit foundation
-
bronze all ova collection
-
new release
110K
limited edition
165K
sephora
17M
harvey nichols
246K
boots
14M
asia duty free shops
-
Subscribers Change
+ 2.99 %
Description
Channel Description N/A
Content Territory
charlotte tilbury
2.2M
beauty tips
450K
makeup tutorial
1.8M
skincare routine
823K
fragrance collection of emotions
-
asmr
68M
grwm
673K
shorts
25M
magic skin
9.9K
confidence is key
4.4K
red carpet glamour
880
Subscribers Change
+ 0 %
Description
MAC Cosmetics' official YouTube channel is a treasure trove of content dedicated to all things beauty. Through this channel, MAC Cosmetics shows its efforts in emphasizing one's own and unique identity regardless of age, race or gender by using masks as well as detailed information on everything from makeup products. MAC Cosmetics' YouTube channel features photographs and videos featuring Asians, Caucasians, Black people which demonstrates MAC Cosmetics efforts to highlight one’s own identity across all ages and races. MAC Cosmetics has a wide range of products that create their image and are outside the trends in fashion, allowing you to emphasize your uniqueness without being bound by any specific look or style. This YouTube channel also presents MAC Cosmetic's full lineup with detailed information about all its product lines including how to use makeup correctly and effectively using MAC products. MAC Cosmetics shows their efforts in emphasizing one’s own emotions across all ages and races by highlighting the right way of applying make-up and introducing MAC's merchandise from this YouTube channel, which is a great source for useful information that comes directly from experts at MAC. MAC Cosmetics showcases its efforts in emphasizing one’s own identity across all ages and races with photographs and videos featuring Asians, Caucasians as well as Black people while introducing new trends at MAC.
Content Territory
mac cosmetics
673K
all ages all races all genders
50
makeup tutorial
1.8M
pro artists collaboration
-
beauty community
1.9K
fashion and art
880
music and street style
-
inclusive makeup
170
brow goals
260
brows on fleek
9.9K
eyebrows
673K
mac studio fix foundation
33K
soft matte finish
70
radiant glow
4.4K
buildable coverage
110
colour true hue
-
skincare ingredients
9.9K
easy to apply pump
-
new shades
22K
i wear mac
90
mac trends
170
pearl skin makeup trend
-
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
cover girl
-
beauty tips and tricks
1K
makeup tutorials
1.8M
eye candy
201K
brow game strong
70
mascara magic
590
lipstick love
1K
clean beauty
18K
natural look
15K
easy peasy makeup
70
Subscribers Change
- 0.17 %
Description
i love makeup is a unique YouTube channel that combines fun and education for everyone. The creator of this channel brings together celebrities, entertainers, lifestyle experts, and makeup artists to share their perspectives on the beauty world. With its fresh content offered by various shows, it delivers both sociability and fun while also delivering information. From celebrity-led tutorials such as Manny MUA (Manny Mu) or Tati Westbrook to comedians like Miranda Sings and Colleen Evans taking center stage, i love makeup is guaranteed for its variety of casts that bring entertainment value to the table. The collaboration between beauty experts and funny women guarantees content filled with substance and enjoyable humor. i love makeup also does not disappoint when it comes to tutorials on beauty or sketching out famous people in a lighthearted way. It captures their essence, keeping viewers engaged enough that you can watch multiple videos back-to-back without feeling weighed down. I highly recommend the i love makeup YouTube channel for anyone seeking fun and informative content all at once. I admire its uniqueness of imparting knowledge about beauty while ensuring entertainment value is guaranteed to viewers.
Content Territory
makeup tutorials
1.8M
beauty channel
5.4K
estee lauder companies
50K
fresh and unexpected
-
makeup tips
50K
tricks and trends
-
comedy stars
61K
glamourous looks
170
prestige beauty brands
140
get my look
70
Subscribers Change
- 0.21 %
Description
Channel Description N/A
Content Territory
avon
4.1M
beauty is more than skin deep
260
korean made skincare
-
beyond glow
140
glass skin results
-
kbeauty
110K
korea skincare
91K
fragrance review
18K
grwm
673K
lip stains
91K
skincare routine for dry skin
33K
spf for summer
4.4K
makeup sale
41K
Subscribers Change
+ 0.3 %
Description
Channel Description N/A
Content Territory
maybelline
1M
make up tutorial
1.8M
beauty tips and tricks
1K
cosmetics
673K
fashion week
201K
gigi hadid
2.2M
drag queen transformation
8.1K
tate mcrae
2.2M
affordable makeup
6.6K
wedding makeup
74K
bridal look
41K
halloween makeup
201K
graphic eyeshadow
260
colorful lipstick
2.4K
easy makeup looks
9.9K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
bobbi brown
450K
makeup tutorials
1.8M
lip serum try on
-
beauty for real life
-
extra plump lips
-
long wear cream shadow stick
1.6K
complexion tutorial
-
sunset blush how to
-
bright blush try on
-
peach makeup essentials
-
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
beauty tools
8.1K
makeup tips
50K
real techniques
110K
powder puff
91K
miracle 2 in 1
-
brushes for everyone
-
eye shadow brushes
8.1K
concealer
673K
brow styling
1K
glamour
450K
Subscribers Change
- 0.33 %
Description
Channel Description N/A
Content Territory
rose inc
33K
make up
9.1M
beauty
1.5M
foundation
1.2M
rosie huntington whiteley
823K
lip combo
27K
shorts
25M
lip skincare
2.9K
highlighter
550K
blush
673K
brow gel
61K
self care routine
61K
mlbb
823K
matte lips
12K
cream blush
61K
solar highlighter
-
body care
135K
natural makeup
91K
grwm
673K
lip balm
550K
lip treatment
15K
satin lip color
40
Subscribers Change
- 0.46 %
Description
Channel Description N/A
Content Territory
benefit cosmetics
74K
mascara monday
40
lash goals
110
makeup inspo
8.1K
beauty essentials
6.6K
skincare sunday
1.6K
porefect skin
10
brows on fleek
9.9K
the porefessional
8.1K
beautycare
33K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
beauty products
110K
skincare
2.7M
makeup
9.1M
glossier
673K
grooming
550K
self care
450K
beautycare
33K
natural beauty
135K
glow up
673K
skin care routine
823K
get ready with me
201K
Subscribers Change
+ 0.52 %
Description
Channel Description N/A
Content Territory
makeup revolution
110K
affordable makeup
6.6K
inclusive beauty
590
makeup tutorials
1.8M
beauty tips
450K
skincare
2.7M
mood switch collection
-
festival vibes
6.6K
glow up
673K
asmr
68M
unboxing
823K
cleansing balm
135K
cloud skin
1.9K
pucker up
9.9K
sweet chilli lip oil
-
double glossing
40
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
urban decay cosmetics
3.6K
makeup tutorials
1.8M
beauty community
1.9K
face bond foundation
-
all nighter setting spray
33K
long wear makeup
590
sephora faves
41K
ulta beauties
-
glitter glamour
2.4K
eyeshadow palette
201K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
new york x cosmetics
10
makeup tutorial
1.8M
beauty tips
450K
blur screen
2.4K
festival vibes
6.6K
halloween inspired
4.4K
makeup artistry
201K
pro level makeup
-
universal monsters
27K
cardi b x new york x cosmetics
-
Subscribers Change
+ 0.67 %
Description
Channel Description N/A
Content Territory
make up tutorial
1.8M
beauty tips and tricks
1K
vegan make up
8.1K
cruelty free skincare
3.6K
elf cosmetics
301K
lip oil
246K
brow gel
61K
jelly pop glow stick
260
skincare routine
823K
bronzing drops
91K
Subscribers Change
+ 0.8 %
Description
Channel Description N/A
Content Territory
bobbi brown uk
6.6K
makeup tutorial
1.8M
vitamin enriched serum
50
smoothing skin care
590
cosmetics
673K
beauty routine
12K
natural makeup
91K
wedding makeup
74K
concealer
673K
skincare tips
110K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
revlon
301K
beauty care products
2.9K
cosmetics
673K
hair color fragrances
-
skin care
2.7M
makeup tutorial
1.8M
glow up
673K
mental wellness
18K
self care
450K
skin awaken concealer
50
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
makeup designory
4.4K
mud cosmetics
4.4K
beauty tutorials
1K
makeup tutorials
1.8M
avant garde makeup
2.9K
character makeups
4.4K
special effects makeup
12K
portraits in makeup
-
pro makeup tips
590
contouring tutorial
27K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
aveda
368K
hair care tips
74K
curly hair don't care
590
natural beauty
135K
vegan skincare
6.6K
plant power
15K
green beauty
8.1K
curl enhancer cream
1.6K
botanical repair
1.6K
scalp solutions
1.3K
coil definer gel
-
texture talks
140
be curly advanced
170
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
estee laudere
50K
skincare
2.7M
makeup tutorial
1.8M
foundation
1.2M
lipstick
1.5M
concealer
673K
mascara
823K
eyeliner
673K
primer
673K
makeup hacks
91K
beauty fragrance
880
Subscribers Change
+ 0.11 %
Description
Channel Description N/A
Content Territory
skin care routine
823K
makeup tutorials
1.8M
dermatologist approved
320
fragrance free
4.4K
allergy tested
135K
sun safety
8.1K
skincare products
450K
beauty tips
450K
anti aging
-
peptides in skincare
33K
eye cream
165K
bronzing drops
91K
spring skin care
140
lip and cheek color pairing
-
underrated skincare ingredients
50
makeup for beginners
74K
easy makeup looks
9.9K
dark spots treatment
18K
exfoliation
110K
hydrated skin
12K
winter skincare
2.4K
even looking skin
20
fortifying your skin barrier
-
strong support system for skin
-
cell turnover
2.9K
monochromatic makeup look
590
high impact shadow play eyeshadow sticks
-
visibly repair wrinkles
-
smart wrinkle cream spf 30
-
vitamin c power couple
-
hyperpigmentation treatment
74K
acne treatment
-
fine lines and wrinkles
5.4K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
lancome
823K
makeup tutorial
1.8M
beauty tips
450K
parisian perfection
2.9K
skincare routines with peptides
-
peach makeup tutorials
-
met gala inspo
320
mothers day gifts
823K
celebrity approved products
-
la vie est belle
823K
Subscribers Change
+ 1.84 %
Description
Channel Description N/A
Content Territory
the body shop
1.2M
beauty industry
6.6K
ethical business
3.6K
sustainable living
33K
natural ingredients
6.6K
fair trade partners
70
community first
33K
b corp
61K
get paper industries
170
#global citizen
91K
# resilience movement
40
# wellness range
40
# skincare routines
823K
# edelweiss sourcing story
-
# jamaican black castor oil
74K
# refill and reuse
40
# clean living
4.4K
# eco friendly
110K
# hand hygiene routine
-
# make up brushes
50K
# scalp care
9.9K
# tea tree range
30
# bamboo make up brushes
50
# sun kissed summer skin
-
# glowing skin essentials
70
# hemp shower oil
210
# overnight face mask
5.4K
# dry skincare solutions
-
Subscribers Change
+ 0 %
Description
Channel Description N/A
Content Territory
rimmel london
41K
beauty
1.5M
makeup
9.1M
cosmetics
673K
skin care
2.7M
halloween looks
15K
london look
6.6K
stay in satin
-
wonder bond
260
Subscribers Change
+ 0 %
Description
IT Cosmetics is a beauty brand that has gained renown in the beauty industry for developing problem-solving cosmetic and skincare products. IT Cosmetics' YouTube channel shares beauty tips, tricks from experts, and demonstrates their line of products through various tutorials and demos to gain popularity. This channel also covers product launches, new items, and behind-the-scenes stories. One standout feature is the video series called "Confidence at Work," which IT Cosmetics offers to help women build confidence in challenging situations. These collections are meant to aid those who want to maintain their self-confidence even when facing difficulties and making decisions, where having confidence plays a vital role. The IT Cosmetics YouTube channel shares insights and advice from beauty professionals on various topics ranging from dealing with minor inner critics to regaining self-confidence. IT Cosmetics' dedication to the importance of grooming is evident in their YouTube channel, where they showcase its Bye Bye Serum line that helps address a range of skin concerns, including dark spots and dullness of the complexion as well as pores. The Superhero Shadow Sticks Kit is one of IT Cosmetics' most popular items on YouTube, known for creating simple yet eye-catching eye makeup looks. The IT Cosmetics YouTube channel offers reliable advice on beauty and skincare routines while developing it to different types of skin. The IT Cosmetics YouTube channel serves as a gateway to promote its line of products and inspire women to be confident in their own skin, moving them away from minor inner critics.
Content Territory
it cosmetics
246K
makeup for anti aging
-
skincare solutions
720
beauty tips and tricks
1K
confidence at work
1.6K
makeup tutorial
1.8M
skin care routine
823K
face sunscreen
61K
natural glowing skin
8.1K
hello results
1K
Subscribers Change
+ 0.24 %
Description
Channel Description N/A
Content Territory
beauty
1.5M
cosmetics
673K
makeup
9.1M
sale
1.5M
shopping
6.1M
discounts
450K
skincare
2.7M
hauls
550K
bargains
165K
limited time offer
9.9K
Subscribers Change
- 0.28 %
Description
Channel Description N/A
Content Territory
maybelline new york
50K
makeup tutorial
1.8M
beauty trends
9.9K
cosmetics brand
15K
australia and nz
720
the makeup loft
390
make up inspiration
3.6K
lipstick love
1K
eyeshadow palette
201K
mascara for your look
-
smokey eye effect
90
Subscribers Change
- 0.28 %
Description
Channel Description N/A
Content Territory
the body shop
1.2M
make up tutorials
1.8M
self love movement
170
beauty community
1.9K
sustainability
823K
animal testing free
480
cosmetics industry
9.9K
plastic pollution awareness
320
christmas gift ideas
246K
skincare routines
823K
diy fashion
3.6K
holiday cheer
4.4K
Subscribers Change
+ 0 %
Position Thumbnail Name Engagement Score
1 Huda Beauty YouTube channel avatar Huda Beauty
2 Fenty Beauty By Rihanna YouTube channel avatar Fenty Beauty By Rihanna
3 Charlotte Tilbury Beauty YouTube channel avatar Charlotte Tilbury Beauty
4 MAC Cosmetics YouTube channel avatar MAC Cosmetics
5 COVERGIRL YouTube channel avatar COVERGIRL
6 i love makeup. YouTube channel avatar i love makeup.
7 Avon YouTube channel avatar Avon
8 maybellinenewyork YouTube channel avatar maybellinenewyork
9 Bobbi Brown Cosmetics YouTube channel avatar Bobbi Brown Cosmetics
10 realtechniques YouTube channel avatar realtechniques
11 Rosie Huntington-Whiteley YouTube channel avatar Rosie Huntington-Whiteley
12 Benefit Cosmetics YouTube channel avatar Benefit Cosmetics
13 Glossier YouTube channel avatar Glossier
14 Makeup Revolution YouTube channel avatar Makeup Revolution
15 Urban Decay Cosmetics YouTube channel avatar Urban Decay Cosmetics
16 NYX Cosmetics YouTube channel avatar NYX Cosmetics
17 e.l.f. Cosmetics YouTube channel avatar e.l.f. Cosmetics
18 Bobbi Brown UK YouTube channel avatar Bobbi Brown UK
18 revlon YouTube channel avatar revlon
20 Make-up Designory YouTube channel avatar Make-up Designory
21 Aveda YouTube channel avatar Aveda
22 Estee Lauder YouTube channel avatar Estee Lauder
23 Clinique YouTube channel avatar Clinique
24 Lancome USA YouTube channel avatar Lancome USA
25 The Body Shop YouTube channel avatar The Body Shop
26 Rimmel London YouTube channel avatar Rimmel London
27 IT Cosmetics YouTube channel avatar IT Cosmetics
28 theBalm Cosmetics YouTube channel avatar theBalm Cosmetics
29 Maybelline New York Australia & NZ YouTube channel avatar Maybelline New York Australia & NZ
30 The Body Shop UK YouTube channel avatar The Body Shop UK