Case Studies Articles

Video Marketing In Luxury Industry: Huber Watches
Case Studies
August 8, 2022

Video Marketing In Luxury Industry: Huber Watches

What is it like to do video marketing in the luxury watches industry? To find out, we talked with Manuel Müller, the CEO of Huber - a retailer of luxury watches.

Case Study: 6 Reasons Why Adidas Runtastic Is Great At YouTube SEO
Case Studies
June 14, 2021

Case Study: 6 Reasons Why Adidas Runtastic Is Great At YouTube SEO

It’s always inspiring to learn from the best in the business of marketing. In the case of YouTube SEO, Adidas Runtastic serves as a vivid example of how consistent implementation of basic video SEO practices can boost organic video views.

Case Study: How IKEA Builds Video Content Using the STDC Model
Case Studies
May 28, 2021

Case Study: How IKEA Builds Video Content Using the STDC Model

What is an STDC model and how IKEA was able to build a successful YouTube strategy around this framework? Detailed explanation in this post 👇🏼

Boston Dynamics: Commercializing Robots With Video Marketing
Case Studies
March 26, 2021

Boston Dynamics: Commercializing Robots With Video Marketing

Boston Dynamics' dancing robots are going viral all over the Internet. But is it possible to commercialize robots with current video strategy?

Red Bull's YouTube Strategy: Learning From The Best
Case Studies
February 25, 2021

Red Bull's YouTube Strategy: Learning From The Best

We all are familiar with Red Bull - an energy drink sold by the Austrian company. But what makes it so prominent as a brand? I am going to break down the marketing strategy of the famous energy drink for you and tell you some of their secrets that you can leverage for your own brand!