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Footwear on YouTube

Video marketing has become extremely effective in terms of captivating new audiences and getting messages across more effectively. YouTubes free to use platform allows companies to market their products to over a billion users and helps companies build subscriber bases so they can better communicate with their target demographics.

Rank

Channel Name

Country

Dez '22
The Content Score shows how engaging a channel's video content is. A channel's view count gets compared to subscribers, likes and comments.
Content Score
0
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DC Shoes
by
Quiksilver
United States
1240000
+
0.0
%
(
0
)
Views (Sep '22)
385739
+
0.1
%

Channel Name: DC Shoes

Country: United States

Subscribers: 1240000

Views: 0.07

Content Score: 72

0
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Converse CONS
by
Nike
United States
151000
+
0.0
%
(
0
)
Views (Sep '22)
22666
+
0.1
%

Channel Name: Converse CONS

Country: United States

Subscribers: 151000

Views: 0.09

Content Score: 108

0
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CONVERSE
by
Nike
United States
144000
+
0.0
%
(
0
)
Views (Sep '22)
46037
+
0.3
%

Channel Name: CONVERSE

Country: United States

Subscribers: 144000

Views: 0.34

Content Score: 192

0
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SKECHERS
by
Skechers USA, Inc.
United States
109000
+
2.8
%
(
3000
)
Views (Sep '22)
21390871
+
10.0
%

Channel Name: SKECHERS

Country: United States

Subscribers: 109000

Views: 10.03

Content Score: 72

0
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TOMS
by
United States
48700
+
-0.2
%
(
100
)
Views (Sep '22)
5494
+
0.0
%

Channel Name: TOMS

Country: United States

Subscribers: 48700

Views: 0.02

Content Score: 48

0
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On
by
Switzerland
46000
+
1.3
%
(
600
)
Views (Sep '22)
116419
+
0.3
%

Channel Name: On

Country: Switzerland

Subscribers: 46000

Views: 0.26

Content Score: 32

0
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Timberland
by
VF Corporation
United States
34800
+
0.3
%
(
100
)
Views (Sep '22)
43188
+
0.3
%

Channel Name: Timberland

Country: United States

Subscribers: 34800

Views: 0.27

Content Score: 72

0
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kybun AG (official)
by
Switzerland
32400
+
0.9
%
(
300
)
Views (Sep '22)
176809
+
1.2
%

Channel Name: kybun AG (official)

Country: Switzerland

Subscribers: 32400

Views: 1.16

Content Score: 54

0
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K-Swiss
by
Xtep
United States
24300
+
0.0
%
(
0
)
Views (Sep '22)
9517
+
0.1
%

Channel Name: K-Swiss

Country: United States

Subscribers: 24300

Views: 0.06

Content Score: 32

0
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crocs
by
United States
19300
+
3.8
%
(
700
)
Views (Sep '22)
32475
+
0.1
%

Channel Name: crocs

Country: United States

Subscribers: 19300

Views: 0.15

Content Score: 48

0
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ALDO Shoes
by
Canada
12800
+
0.0
%
(
0
)
Views (Sep '22)
7967
+
0.1
%

Channel Name: ALDO Shoes

Country: Canada

Subscribers: 12800

Views: 0.07

Content Score: 81

0
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inov-8
by
United Kingdom
12300
+
0.0
%
(
0
)
Views (Sep '22)
14879
+
0.9
%

Channel Name: inov-8

Country: United Kingdom

Subscribers: 12300

Views: 0.87

Content Score: 108

0
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Hey Dude Shoes
by
United States
7480
+
2.3
%
(
170
)
Views (Sep '22)
8854
+
0.0
%

Channel Name: Hey Dude Shoes

Country: United States

Subscribers: 7480

Views: 0.03

Content Score: 4

0
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HavaianasEurope
by
Spain
7370
+
-0.1
%
(
10
)
Views (Sep '22)
8097
+
0.0
%

Channel Name: HavaianasEurope

Country: Spain

Subscribers: 7370

Views: 0.02

Content Score: 36

0
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Skechers India
by
Skechers USA, Inc.
India
7140
+
0.4
%
(
30
)
Views (Sep '22)
5835
+
0.0
%

Channel Name: Skechers India

Country: India

Subscribers: 7140

Views: 0.02

Content Score: 8

0
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ECCO Shoes
by
Denmark
5540
+
0.5
%
(
30
)
Views (Sep '22)
14409
+
0.3
%

Channel Name: ECCO Shoes

Country: Denmark

Subscribers: 5540

Views: 0.25

Content Score: 144

0
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Chacos
by
United States
4890
+
0.6
%
(
30
)
Views (Sep '22)
21248
+
0.6
%

Channel Name: Chacos

Country: United States

Subscribers: 4890

Views: 0.59

Content Score: 24

0
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Vessi
by
Canada
4490
+
0.9
%
(
40
)
Views (Sep '22)
99740
+
1.1
%

Channel Name: Vessi

Country: Canada

Subscribers: 4490

Views: 1.14

Content Score: 8

0
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Camper
by
Spain
4400
+
0.5
%
(
20
)
Views (Sep '22)
2794
+
0.2
%

Channel Name: Camper

Country: Spain

Subscribers: 4400

Views: 0.2

Content Score: 24

0
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Wildling Shoes
by
Germany
4130
+
1.2
%
(
50
)
Views (Sep '22)
6368
+
1.0
%

Channel Name: Wildling Shoes

Country: Germany

Subscribers: 4130

Views: 1.03

Content Score: 81

0
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Giesswein
by
Austria
3410
+
0.0
%
(
0
)
Views (Sep '22)
3054
+
0.1
%

Channel Name: Giesswein

Country: Austria

Subscribers: 3410

Views: 0.13

Content Score: 18

0
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K-SWISS KOREA
by
Xtep
South Korea
2800
+
-0.4
%
(
10
)
Views (Sep '22)
175
+
0.0
%

Channel Name: K-SWISS KOREA

Country: South Korea

Subscribers: 2800

Views: 0.01

Content Score: 144

0
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GUIDOMAGGI Luxury Italian Elevator Shoes
by
Italy
2640
+
0.0
%
(
0
)
Views (Sep '22)
773
+
0.1
%

Channel Name: GUIDOMAGGI Luxury Italian Elevator Shoes

Country: Italy

Subscribers: 2640

Views: 0.06

Content Score: 54

0
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HotterShoes
by
United Kingdom
1610
+
0.6
%
(
10
)
Views (Sep '22)
3149
+
0.1
%

Channel Name: HotterShoes

Country: United Kingdom

Subscribers: 1610

Views: 0.09

Content Score: 36

0
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Skechers Spain
by
Skechers USA, Inc.
Spain
1510
+
0.7
%
(
10
)
Views (Sep '22)
1294
+
0.1
%

Channel Name: Skechers Spain

Country: Spain

Subscribers: 1510

Views: 0.08

Content Score: 72

0
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QUOC Shoes
by
United Kingdom
1510
+
0.7
%
(
10
)
Views (Sep '22)
2687
+
0.9
%

Channel Name: QUOC Shoes

Country: United Kingdom

Subscribers: 1510

Views: 0.94

Content Score: 108

0
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Santoni Official
by
Italy
1420
+
1.4
%
(
20
)
Views (Sep '22)
1576
+
0.3
%

Channel Name: Santoni Official

Country: Italy

Subscribers: 1420

Views: 0.3

Content Score: 36

0
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Oboz Footwear
by
KMD
New Zealand
962
+
1.7
%
(
16
)
Views (Sep '22)
6528
+
1.6
%

Channel Name: Oboz Footwear

Country: New Zealand

Subscribers: 962

Views: 1.56

Content Score: 36

0
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K-Swiss México
by
Xtep
Mexico
765
+
0.7
%
(
5
)
Views (Sep '22)
705
+
0.1
%

Channel Name: K-Swiss México

Country: Mexico

Subscribers: 765

Views: 0.06

Content Score: 9

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Footwear Brands on YouTube 

With YouTube being the 2nd largest search engine on the internet they have allowed companies a whole new outlet to market their products and spread their brands vision and goals. Footwear brands can benefit greatly from creating a YouTube channel as it is a chance for their company to reach a huge target audience and build their brand's image and reputation. The free platform that YouTube offers is leading companies to start tailoring their marketing strategies to be pillared around YouTube. With the massive user base YouTube holds, reaching your intended audience is much easier said than done. Utilizing a data-driven approach to what you should include in your content is imperative to the amount of outreach you will receive from the Footwear industry. Tubics specializes in optimizing outreach to target demographics by having the number one search engine optimization tool on YouTube. 

YouTube Marketing by Footwear Brands 

For shoe brands promoting products on YouTube has become a great way to showcase the benefits of their shoes and why their brand is one of the best in the industry. Consumers are now growing into researching products through YouTube review videos to figure out what the right shoe for them is. Being able to create content for your company that can captivate audiences through entertaining videos is crucial to the success of your business. With quality videos that well portray not only your product, but your company's mission and goals is vital in the growth of your brand's reputation and image. Building a large subscriber base for your YouTube channel takes time but if taken seriously it can quickly become one of your strongest marketing assets and skyrocket your brand's awareness and reputation. 

Trends in YouTube Marketing for Footwear Brands 

Some of the largest companies that are already dipping their toes into YouTube’s marketing potential is Adidas. Adidas is using their YouTube channel to show running meets and charity runs that they have posted to combat major issues like plastic in the oceans. Adidas likes to promote the brand's vision and ideology through their videos to help promote the brand's image. Vans is also a company that dominates the industry when it comes to YouTube Marketing. Vans takes a rather different approach and releases a lot of content that involves surfing, snowboarding and skateboarding videos and it subtly highlights their products through their videos. 

Featured Video

Vans Skateboarding Presents: Lizzie Armanto’s “Onward” | Skate | VANS

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YouTube Marketing Guide
for Business 2023

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Frequently Asked Question

What's the Content Score?

The Content Score is an aggregated metric that shows you how engaging a channel's video content is.

A channel's view count gets compared to subscribers, likes and comments.

Learn more

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The world's best brands use tubics to power their YouTube and video marketing.

The tubics software powers marketers with data-driven video ideation, creation and optimization.

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